CRM implementation for "Mini-Agro" — 16 branches, service, visit

Job Description:
Mini-Agro Company is an importer of minitractors from China and India. A network of over 16 branches, service centers and field mechanics throughout Ukraine.

Tasks:
Choosing and implementing CRM from scratch;
Automation of service, logistics, field trips, and sales;
Building a unified system for service and further scaling to the sales department.

What was implemented:
• We chose a flexible CRM system adapted to the service model;

• Funnels for service, logistics, spare parts, and mechanics were set up;

• IP-telephony + 3mob (call tracking, call control) was connected;

• Implemented business processes to automate tasks and records;

• Mobile work of mechanics via tablets with access to CRM has been established;

• Integration of messengers: Telegram, Viber, WhatsApp;

• Reports and analytics

• Implemented additional scenarios via API (integration with third-party services);

• Training for the entire team: executives, managers, and service workers;

• After stabilizing the service, CRM was scaled to the sales department across all branches.


Result:
The company has completely abandoned Excel. A digital service infrastructure has been built, communication between departments has improved, and productivity and quality of service have increased.

Duration: ~5 months
Format: Ongoing cooperation with the client

Cost of implementation:
Taking into account the company's complex structure, several areas, integrations, on-site format, and staff training, the cost of a similar project usually ranges from $3000 to $5000.