Project Description
A marketing agency is looking for a designer to develop branding and packaging design for a new brand of farm-raised broiler chicken.
Product: fresh broiler chicken.
The main task of the packaging is to stand out on the shelf among competitors and clearly communicate the brand and product quality.
What Needs to Be Done
Develop the brand logo
Create basic branding (colors, fonts, graphic elements)
Develop the product packaging design
Prepare final layouts for printing
Design Requirements
The packaging must be easily readable from a distance of 1–2 meters
The brand should be noticeable and clear
The design must work in a supermarket shelf environment
The solution should be simple, modern, and functional
Collaboration Format
Project work. Further collaboration on other projects is possible.
Experience in food packaging or FMCG will be an advantage.
Important
Please, in your response:
Send 3–5 relevant cases (packaging, food packaging, FMCG, or brand identity)
Indicate your expected cost separately for branding and separately for packaging design with preparation for printing
Responses without a portfolio will not be considered.
Thank you for your time and have a great day.