Google Ads

Hello!) I understand the task. I see you already have a Performance Max campaign running and statistics collected. First, we need to understand if the tracking, feed, goals, campaign structure are working correctly, and whether the budget is being spent on products that do not meet the margin.

My approach for your project:
- I will check Google Ads, Merchant Center, GA4/GTM, conversions, purchase value, ROAS, and the accuracy of sales data transmission.
- I will analyze Performance Max: which products are incurring costs, which are actually selling, where CPA/ROAS is declining, and which categories should be limited.
- I will check the product feed: names, descriptions, categories, photos, prices, availability, attributes, promotions, and data quality for Merchant Center.
- I will categorize products by priority: high-margin, popular, problematic, seasonal, and products for scaling.
- After the audit, I will propose a clear solution: optimize the current PMax or build a new structure based on categories, margin, and actual profitability.

… In product niches, I look at the entire connection: advertising - feed - product - price - margin - conversion - repeat sales. This is especially important for cosmetics with a low margin, as cheap clicks do not yield results if CPA eats into profits.

As the first step, I would conduct an account audit and create a brief action plan: what to fix, what to keep, which products to promote more actively, which to exclude or limit, and whether it makes sense to launch a new campaign. Then we can move on to practical optimization and management.

I am ready to check the advertising profile, identify possible errors, and help achieve better ROAS/CPA. Let's discuss the details and start collaborating!

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Good day. I can set up Facebook/Instagram or Google Ads for you. I am a Google partner. I have experience with an online store (Merchant Center/Google Shopping) for body care products, and I think I can help you too. I have been in the field for 5 years. Here are more case studies:

https://docs.google.com/document/d/1EtZofPbhwTxtLsyoy59h0YbLLDnkG3a19DlFFPw1L_k/edit?usp=sharing

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Hello!
My name is Nikita. I have been working in paid advertising for over 6 years and I work with Google Ads, Meta Ads, and TikTok Ads.

✅What you get when working with me:
— a clear advertising strategy, not chaotic launches
— control of the project's economics
— systematic analytics and scaling

📈I work with budgets of various levels and understand how to maintain a balance between growth and profitability.
… Examples of my work:
Freelancehunt
I am ready to discuss your tasks and propose a specific action plan.

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Good day.

I have reviewed the situation - Performance Max with Merchant Center, cosmetics, small margin. The task is clear.

I have experience with optimizing advertising campaigns and analyzing effectiveness by ROAS/CPA.

What is the current sales price and what is the target ROAS? After that, I will say what exactly to optimize.

I am ready for details.

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Alexandre, greetings!

My name is Andriy, I am a media buyer with over 4 years of experience working with Google and Meta Ads, and I know well how to effectively use this tool to attract clients in your niche. I am also familiar with all the issues that may arise during the launch of advertising campaigns📈

I offer a consultation during which we will:
-analyze your current request;
-determine the start of promotion and structure;
-provide practical recommendations to increase conversion;
-plan the further campaign strategy for sales.
…
Here are a few case studies related to e-commerce for your reference:

+3.6 million UAH from Google Ads in one month with a ROAS of 4322% for the company RIM GROUP
https://traffic-wave.notion.site/3-6-Google-Ads-ROAS-4322-RIM-GROUP-2f21dd3406af805e817eee95231a0dbf?source=copy_link

ROAS 938% for the air freshener brand | Google Ads
https://freelancehunt.com/showcase/work/roas-938-dlya-brendu-osvizhuvachiv/1804999.html

ROAS 953% - elite bed linen | Google Ads
https://freelancehunt.com/showcase/work/roas-953-elitna-postilna-bilizna/1804998.html

Would it be convenient to have a short online meeting soon?

About me in numbers:
30+ satisfied clients (USA, Canada, Europe, Australia)
12 months - average collaboration period
Average ROAS of projects - 350%
Average budget in work - $10,000+

I would like to get to know you and learn more about your project. Please write to me in private messages.
Have a good evening!

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Good day and Good day
👉 I have been promoting businesses using Google Ads for over 6 years, I have extensive experience in the cosmetics product niche. I have successful cases in the Polish market, I know this market.
✅ I will write a comprehensive marketing strategy tailored to you
✅ I have experience in acquiring one conversion at a cost of $2 for a service price of $500.
✅ I am ready to take on a turnkey project.
More cases – in personal correspondence.

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Hello!
I reviewed the website — cosmetics with a small margin and PMax on Merchant Center, this is a classic situation where the algorithm, without the right signals, starts driving traffic with low ROAS.

I will start with an audit: the quality of the feed (titles, categories, GTIN), setting up conversion goals and their values, audience signals in PMax, and budget distribution among product groups — this is usually where the main losses are hidden.

Next — either targeted optimization of the current campaign or launching a new one with the correct structure for margin: separate asset groups for top products, excluding low-margin positions, and setting the target ROAS according to your economy.

Write to me — I will clarify the details on current results and propose a specific plan with the cost of work.

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Hello.

We can check Google Ads, Merchant Center, GA4, and the current Sales / Performance Max campaign for e-commerce.

The main focus is not just traffic, but sales, ROAS / CPA, and advertising economics, which is especially important for cosmetics with a small margin.

What we will do:

- check the settings of Google Ads / Merchant Center / GA4;
… - check conversions, purchases, and revenue transfer;
- analyze the current Performance Max campaign;
- check the feed, product statuses, and possible errors;
- evaluate the budget, bidding strategy, ROAS / CPA;
- provide recommendations: optimize the current campaign or launch a new one;
- make adjustments or restart the structure if necessary.

Cost:

- audit + basic optimization — from $200;
- full professional agency management of advertising — from $350/month.

Management includes regular optimization of campaigns, monitoring ROAS / CPA, working with PMax / Shopping, Merchant Center, feed, products, budgets, and reporting.

ViACore — a digital team with experience in Google Ads, Merchant Center, e-commerce, analytics, and technical advertising optimization.
Website: https://viacore.group/

We are ready to conduct an audit, fix errors, and set up advertising with a focus on sales and profitability.

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Good day, Alexander!
I have reviewed your task - I am ready to take it on.
I have over 4 years of experience working with Google Ads in an agency.

- I have worked with niches such as "book store," "electronics," "vitamins," "cosmetics," etc. The main metric for evaluation is (number of purchases, ROAS). Both overall for the campaign and in terms of individual products.

I work with Google Ads: launching, optimizing, and scaling advertising campaigns. Before starting, I always analyze the niche and goals to ensure the advertising delivers results, not just impressions.
You will receive regular reporting on everything happening with the advertising, key metrics, etc.
We can discuss the project details, budgets, and expectations - I will suggest the optimal solution for your tasks.

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I will conduct an audit of the advertising account, correct mistakes, and provide recommendations for improving performance metrics. I have experience in your niche (BeautyProf).

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Good day, Alexandr!
The task is clear — in the case of Performance Max with products, the key is not just "optimization," but control over whether the campaign actually meets your margin.
I would start with an analysis of the business, niche, and audience behavior.
Then an audit of the profile and campaign:
— structure and settings
— quality of the feed
— budget distribution, and more
First, identify where money is being lost, then scale.

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Good day!

In such cases, the main problem is usually not the lack of settings but that the algorithm works on incorrect signals or spends the budget too broadly, which is critical with low margins.

How I will approach the task:
First, I will check the entire data chain:
— whether purchases are correctly transmitted to GA4 and Google Ads
— whether there are "junk" conversions that spoil the learning
— how the Merchant Center - Ads connection works
… — whether the order value is transmitted correctly

Next — an audit of the Performance Max itself:
— which product groups are actually selling and which are just wasting the budget
— whether the structure of asset groups mixes different categories
— search terms insights on what actual demand the campaign captures
— whether there is a bias towards non-targeted traffic
— whether cheap or unprofitable products are "eating" the budget

After this, we determine the strategy:
either we carefully optimize the current campaign:
— cleaning up products
— segmentation by margin categories
— adjusting signals and structure
— working with the budget and bidding strategy

or we create a new structure:
— separating products by margin or categories
— separate campaigns for priority groups
— control over where the budget is actually going

In your niche, this is critical because:
even a small mistake in structure or signals immediately "eats" profit

Approach:
We look at the real economy:
— which products generate profit
— which ones are worth scaling
— which need to be limited or excluded

What you will receive as a result:
— a clear understanding of where money is currently being lost
— a list of specific mistakes and growth points
— a decision: we optimize the current one or build a new structure
— an action plan based on ROAS CPA, not on "conversions for the sake of conversions"

If the result after the audit and initial changes meets your KPIs — we can move to ongoing management and scaling.

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Hello, I will be happy to work with you)
About myself: launching and managing Google advertising campaigns: Performance, Search, Shopping, YouTube. Facebook/Instagram.
Reviews and case studies in the portfolio.

Your task is clear to me: in a low-margin niche, there is no room for "wasted" budget spending. Every zloty must work for results, so the focus of my work will not just be on the number of sales, but on achieving the target ROAS, at which the project remains profitable.
I have familiarized myself with your website. The podiatry and professional cosmetics market in Poland is quite competitive, so Performance Max requires not just launching, but precise tuning of signals and feeds.

How I propose to act:
1. I will conduct an audit of the current campaigns and the advertising account as a whole.
… I will check the structure of advertising campaigns (negative keywords, grouping, keywords, search queries)
I will check the settings of Analytics, Google Tag Manager, Merchant.
I will check and test the accuracy of conversion tracking.
I will check audiences and segments, ads and their relevance.

2. Strategy for low-margin products
With low margins, it is not possible to advertise the entire range "with one pot." I apply a segmentation strategy:
Distribution by effectiveness (Zombie/Winners/Losers): I highlight products that generate the main profit into separate campaigns with higher priority. "Zombie products" (which have views but no sales) are excluded or tested separately.
ROAS adjustment: Setting a realistic but strict profitability threshold so that the algorithm does not overpay for clicks in an expensive auction.

3. Optimization vs New Campaign
If the current Performance Max has accumulated history, I will try to "revive" it by excluding ineffective objects and working with signals. If the campaign structure is fundamentally flawed — I will launch a new one in parallel for a clean test (A/B test), without stopping current sales.

Why it is worth working with me:
Experience in E-commerce: I specialize in setting up infrastructure for online stores (Merchant Center, GA4, GTM).
Data-driven approach: I do not make decisions "blindly" — only based on collected statistics and return on investment figures.
Transparency: You receive a clear logic of actions — what has been done, why, and how it has affected the cost of customer acquisition (CPA).

I am interested in long-term cooperation.

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Hello
I have familiarized myself with the terms of reference
I ask you to provide more detailed information in Direct
Thank you in advance

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Hello

Let's conduct an audit and improve your campaigns. I have extensive experience specifically in online stores. We need to start with an audit of the analytics, to see if Google is seeing everything it should see.

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Good day!

I am interested in your project. I have over 5 years of experience in Google Ads and e-commerce advertising, having worked with Google Shopping, Merchant Center, and Performance Max campaigns. I also have Google certifications.

I can review your advertising account, Merchant Center, conversion settings, analytics, and current Sales / Performance Max campaign. After the audit, I will show what exactly needs to be corrected: campaign structure, products in the feed, bidding strategy, budget, audience signals, or conversion settings.

Since you have cosmetics with a small margin, the main focus will not just be on increasing sales, but on controlling ROAS / CPA and cost efficiency.

I am ready to conduct an audit and propose a clear plan: to optimize the current campaign or to launch a new one with a better structure.
…
Let's discuss the details!

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Hello! I studied the task - I am ready to take it on. I will start with a complete audit of the advertising profile: I will check the structure, conversion settings, feed in Merchant Center, audiences, and bids. After that, based on the analytics, I will decide whether to optimize the current Performance Max or launch a new one with the correct segmentation. I also want to suggest adding a search campaign. PMax gives Google too much control, and for cosmetics with a small margin, this is a risk. A search campaign for niche queries will provide controlled traffic, clear bids, and the ability to work with negative keywords. This will directly reduce CPA and improve ROAS. I have worked with similar niches and understand the specifics of low-margin products. Write to discuss.

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Hello! My name is Dmytro, I am in the TOP-50 best specialists of the service (I was in the TOP-20, now I am focusing on large long-term projects) and I have worked with the marketing of brands such as Kyivstar, Volia, and Yamaha.

I have analyzed your task. I can guarantee that we will not just "launch advertising," but we will achieve the target cost per lead (CPA) that will be beneficial for you.

Why you should trust the project to me:

Bonus of 10,000 UAH: As an official Google partner, I will credit this bonus to your new account.

Deep analytics: I work with GTM and GA4. You will see real profit, not just the number of clicks.
…
Security: I have over 50 positive reviews and 59 successful projects through Safe — your budget is in reliable hands.

ROI orientation: I do not sell "settings," I sell a system that reduces the cost of applications.

I am ready to send you my author’s checklist for free to check the niche before launch. This will help us immediately identify weak points in the strategy.

Message me in chat — we will discuss your KPI and payback period.

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Good day, Alexander :)

I have successful experience in creating, managing, and optimizing various types of campaigns for different types of businesses, with different goals and target audiences. I worked for a long time at a Google vendor company in Europe, so I have all the necessary certificates and a vast amount of practical knowledge.
I am currently working only on a freelance basis, so I am happy to help you in developing your business using Google Ads.
Overall practical experience with contextual advertising is 6 years.

I am ready to start the project right now :)

The cost includes the execution of your technical specifications and one month of managing this Advertising account.

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Good day!

You can familiarize yourself with the portfolio and cases here:
Freelancehunt

There is experience working with B2C, B2B, and e-commerce projects, including Google Shopping and Performance Max (working with feeds, Merchant Center, optimization for ROAS). There are also cases in the portfolio with a turnover of over 3,200,000 UAH/month.

Valentin Yudin

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