We are looking for a strong targeting specialist / Meta Ads expert (Instagram + Facebook) for a premium beauty-tech brand.
111 USD 
A specialist is required for setting up and optimizing Meta Ads (Instagram + Facebook) for a premium beauty-tech brand.
niche:
Professional cosmetic equipment in the premium segment.
We operate in Ukraine and European countries.
High average check.
B2B direction: cosmetologists, clinics, studios, training centers.
Project task:
To set up and improve the lead generation system through Meta Ads to obtain quality applications at a reasonable cost.
What is required within the project:
— audit of current advertising campaigns;
— setup and optimization of Meta Ads;
— creation of effective audiences;
— setup of retargeting and lookalike;
— optimization of lead cost;
— testing advertising combinations;
— scaling working campaigns;
— recommendations for improving conversion.
Important:
A specialist with experience in premium or high-ticket niches is needed, who understands the specifics of expensive products and knows how to work with quality leads.
What is already available:
— content;
— shooting;
— Instagram pages;
— website;
— CRM;
— active advertising and accumulated analytics.
Geography of advertising:
— Ukraine;
— European countries.
It would be a plus:
— experience in the beauty / aesthetic / cosmetology niche;
— experience working with the premium segment;
— cases with expensive products or services;
— understanding of luxury visuals;
— experience launching advertising in Europe.
In your response, please immediately indicate:
— cases;
— examples of projects;
— cost per lead;
— what results have been achieved;
— whether there is experience in beauty / clinic / premium niches;
— whether there is experience launching advertising in Europe.
It would also be a plus if you can show:
— advertising account;
— analytics;
— examples of creatives;
— results of Meta Ads.
Additionally:
In your response, please briefly describe how you would structure advertising for premium cosmetic equipment through Instagram/Facebook for Ukraine and Europe.
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