Google Shopping Settings
Technical task (TT) for optimizing a new flower shop (Shopify platform) in Montreal.
https://sofiiaflowers.ca/
Current status: Google Shopping is working (impressions, clicks), GA4 is connected, feed is optimized, SEO titles and SEO descriptions for products (bouquets) are written with keywords.....
1. Conversion tracking setup (GTM + GA4)
Task:
Integration of Google Tag Manager
Install GTM on Shopify.
Configure tags for:
view_item (view product).
add_to_cart (add to cart).
purchase (order confirmation)
begin_checkout (start checkout)
view_cart (view cart)
Goal setup in GA4
Import events from GA4 to Google Ads.
Enable "Enhanced measurements" (scrolls, button clicks, etc.).
2. Google Shopping Campaign optimization
Task:
Structuring product groups (for manual bid management):
Groups by price:
Budget-friendly (up to 50 CAD).
Mid-range (50–100 CAD).
Premium (100+ CAD).
Adding negative keywords (if using Standard Shopping):
"cheap flowers", "discount", "free shipping" etc.
Testing bidding strategies:
Start: "Maximize Clicks" (for data collection).
After 30+ conversions: Switch to "Maximize Conversions".
3. Retargeting and audiences
Task:
Creating audiences in Google Ads:
"Visitors of product pages (7 days)".
"Abandoned cart" (for Dynamic Remarketing).
Setting up RSLA audiences (for Search Campaigns):
"Customers who searched for flowers in Montreal".
Priorities for execution
GTM + GA4.
Landing page optimization – increasing conversion from existing clicks.
Retargeting – "re-engaging" interested customers.
Currently, the Performance Max campaign in Shopping is not used
Наразі Performance Max кампанія в Shopping не використовується
GTM is already installed....
GTM уже встановлено....
Applications 3
Client's review of cooperation with Mariia Sokolova
Google Shopping SettingsI want to share my experience of working with a freelancer who set up Google Shopping ads for us. The work was done at a high level, professionalism was demonstrated, and all our wishes and recommendations were taken into account. We were satisfied with the collaboration and are already planning to continue working with her in the future. We recommend her to anyone looking for a qualified specialist in this field!
Freelancer's review of cooperation with Dmitro Karpenko
Google Shopping SettingsI really enjoyed the collaboration! The client is very understanding, knows their business, is always in touch, and responds quickly. They clearly formulate tasks, it's a pleasure to work together. I recommend!
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Good day,
I suggest considering my candidacy.
The cost includes setup and management - one month.
There is a promo code for new companies – 10,000 UAH.
I have extensive experience in conducting projects of various themes. Examples of work are presented in the portfolioFreelancehunt.
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Good day!
Ready to help with setting up conversion tracking via GTM and GA4, as well as optimizing Google Shopping and setting up retargeting for your store. I work towards results: I will set up events for accurate data collection, structure campaigns according to your goals, and prepare audiences for repeat sales. After the work, you will receive a clearly functioning analytics and advertising system that will allow you to use your budget more effectively and increase conversions. Let's agree on the details!
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Good day, Dmytro. We have experience working with Google Ads:
― Used ~$90,000 with an average lead cost of $4.5 for eCommerce - https://freelancehunt.com/showcase/work/roi-plus1075-cpl-reduce-96/1836338.html
― Spent $4,300 and received $64,000 profit in 1 month of promotion - https://freelancehunt.com/showcase/work/roas-1500-cpl-15/1836341.html
― Gained 3,654 leads at a cost of $13 for services priced from $55,000 - https://freelancehunt.com/showcase/work/cpl-13-service-price/1836336.html
― ROAS 1618% for digital marketing for B2B services - https://freelancehunt.com/showcase/work/roas-1618-cpl-18/1836342.html
Let's discuss setting up conversion advertising campaigns and maximizing their results.
A dedicated team of 3 specialists works in this area: a Project Curator, an Advertising Specialist, and a Programmer.
The work plan in video format: https://www.youtube.com/watch?v=fd5C0zwesSA .
… Cost and timeline for Google Adwords work:
1. Campaign setup - from $120 and 3 days.
Report example -Google Drive .
2. Campaign management - cost optimization for lead acquisition - from $90 per month.
Report example -Google Drive .
Payment can be made cashless upon signing a contract.
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541 4 0 Hello! Here's how I see it:
🔧 Task: Optimize a Shopify flower shop (Montreal) for Google Shopping and analytics.
What needs to be done:
Install Google Tag Manager → set up events (view, cart, purchase).
Connect GA4 + import events into Google Ads.
…
Optimize Shopping campaign (groups by price, negative keywords, bids).
Set up remarketing and audiences (abandoned cart, viewed products).
🎯 Priority: accurate conversion tracking, improve advertising effectiveness, re-engage "warm" clients.
I will do it professionally, clearly, and with minimal hassle for you. Contact me!
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2203 13 0 Hello!
Thank you for the detailed technical assignment - the tasks are clear, the structure is logical.
I can fully implement all points, in particular:
• integrate GTM on Shopify and set up all events (view_item, add_to_cart, purchase, etc.) with transmission to GA4 and Google Ads;
• optimize Google Shopping campaign: structure product groups, add negative keywords, launch a test bidding strategy;
• set up remarketing and audiences (including RLSA);
• and also provide recommendations for improving the landing page to increase conversion from existing traffic.
… I suggest starting with GTM + GA4 integration so that we can start collecting accurate data as soon as possible — this is the foundation for all further analysis and optimization.
If you agree — I can start very soon.
Looking forward to confirmation or additional clarifications if needed.
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427 1 0 PPC specialist with 3+ years of experience | Google Ads & Meta Ads
Helping businesses get real leads and sales from advertising. I work with niches from e-commerce to B2B services, budgets from $300 to $30,000/month.
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1495 7 0 Hello, Dmytro!
I am a certified PPC specialist with 3 years of experience in the e-commerce field. I launch and manage effective advertising campaigns in Google Ads for online stores in the Ukrainian and Western markets.
My approach is not just to set up ads, but to deeply immerse myself in your business, understand your goals, seasonality, product margins, and build a strategy that truly generates profit.
During my work, I have gained experience with niches such as cosmetics, furniture, motorcycle and bicycle equipment, clothing, household chemicals, auto parts, and more. I have practical experience working with the Shopify platform, including GTM integration, setting up Google Analytics 4, e-commerce events (view_item, add_to_cart, begin_checkout, purchase), as well as secondary events (scroll, click, etc.).
The cost includes all necessary checks, setup, and campaign management for one month. A detailed list of tasks is available in a private message.
I would be happy to discuss the details. Ready to start work as soon as possible.
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5137 168 0 Hello
I have familiarized myself with the technical task
Please provide more detailed information in Direct
Thank you in advance
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403 2 0 Good day. I can set up Google Ads for you. I am a Google partner. I have experience with an online flower shop in Ukraine, but I also have many cases abroad, I think I can help you too. In the field for 5 years.
Here are more cases:
https://docs.google.com/document/d/1EtZofPbhwTxtLsyoy59h0YbLLDnkG3a19DlFFPw1L_k/edit?usp=sharing
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644 3 0 1 Hello! 👋
My name is Profi! I am a Google Ads expert with 7 years of experience and real results. I know how to make advertising profitable. Here is my plan:
✅ Developing strategies to increase sales.
✅ Creating accounts with a clear campaign structure.
✅ Developing effective creatives — all included in the budget.
✅ Installing plugins + preparing technical specifications for website optimization.
✅ Conducting a free audit — I will show what can be improved.
…
🔥 Recent cases: a growth of conversions for solar stations by 800% in a month or a 50% reduction in conversion cost for a legal company with +100% calls.
🎁 Bonus: up to 30,000 UAH for advertising.
📌 Cases:Freelancehunt
Ready to start together with me? 🚀
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