Configuring contextual advertising in Google Ads

Вводні дані Сайт:https://goldetectors.ca/ Завдання ТЗ: Розписати покроково всі етапи роботи з проєктом (без детального опису). Від підготовчих робіт до запуску. (Не обов’язково під цей проєкт. Просто пояснити логіку дій)Розробити рекламну стратегію. Формат вільний (Google Документи, майнд-карти, як зручно). У стратегії має бути видно логіку по воронці, використання типів рекламних кампаній, групування ключів, стратегії ставок.Скласти 1 адаптивне пошукове оголошення з урахуванням усіх вимог Google AdsРозписати кроки при оптимізації (можна стисло, головне зрозуміти логіку).Які метрики використовуються при аналізі кампаній, сайту? На що звертаєш увагу при аналізі результатів та при пошуку точок зростання для оптимізації (від початку й до кінця).

We are engaged in bathroom renovations and are looking for an experienced specialist to create, set up, and manage Google Ads campaigns. Our goal To receive quality leads for bathroom renovations in Berlin, rather than random clicks, DIY requests, job searches, or clients without a budget. What needs to be done Strategy and preparation Competitor analysis. Keyword selection. Development of a promotion strategy. Creation of the advertising account structure. Ad setup Search Campaigns. Brand Campaign. Remarketing. Google Maps / Local Ads (if appropriate). Setting up negative keywords. Traffic quality optimization. Analytics and tracking Google Analytics 4 (GA4). Google Tag Manager (GTM). Google Search Console. Google Business Profile. Consent Mode V2. Call tracking. Conversion setup. It is necessary to track Form submissions. Calls. Clicks on the phone number. Clicks on WhatsApp. Clicks on E-Mail. Qualified leads. Sold projects. Ongoing project management Weekly campaign optimization. Search query analysis. Adding negative keywords. Bidding optimization. Ad optimization. Preparation of reports with clear performance indicators. Requirements for the specialist Proven experience with Google Ads. Experience in promoting construction companies will be a significant advantage. Experience in setting up GA4 and GTM. Understanding of lead generation and conversion optimization. In your response, please indicate: Examples of similar projects. Results achieved (CPL, number of leads, etc.). Work plan for the first 30 days. Cost: one-time setup; monthly project management. Important All advertising accounts, Google Analytics, Google Tag Manager, and other services must belong to our company. The specialist only receives access for work. I am looking for a long-term collaboration and a specialist who focuses not on the number of clicks, but on real leads and sales.

I'm looking for a PPC expert in Google Ads for hourly consultation and joint ad launch. I need to launch / correctly set up ads for local services in Kyiv: boiler installation, water heater connections, and other plumbing work. The goal of the ads is not just clicks, but quality leads: calls or requests from people we can actually work with. I have previous experience launching Google Ads for the direction "boiler installation Kyiv," but I need expert auditing, proper setup, and support. Work format: — we work together via Zoom / Google Meet; — the specialist shares their screen or I share my Google Ads account; — we set up the advertising campaign together; — the specialist explains the logic of the settings; — after launch, we analyze the results and make initial adjustments; — payment is hourly. It's important for me not just to "hand over the ads turnkey," but to understand what exactly is set up, which keywords are used, which negative keywords are added, how to analyze search queries, how to evaluate lead quality, and how to make optimization decisions. I specifically need an expert in Google Search Ads for local services. I'm not interested in banner ads, YouTube, or general advice without practical setup. Please include in your response: What experience do you have with advertising local services. Have you had experience with advertising plumbing services, repairs, installations, or similar areas. Are you ready to work in an hourly consultation format through screen sharing. What exactly do you propose to do in the first hourly session. What is the minimum advertising budget you recommend for testing in Kyiv. Do you set up call/request tracking. What will you analyze in the first days after launching the ads. If the collaboration is effective and the ads start generating quality leads, further campaign support is possible.

Advertising budget: 15,000 UAH. Mandatory condition: Work exclusively on a cashless basis. Presence of a sole proprietor (3rd group) with the KVED 73.11. Provision of an invoice and signing of the act of completed works. Task: Audience analysis, setup, and management of an advertising campaign in (Google Ads or Meta Ads). Waiting for a message: A brief portfolio with cases in my niche and terms regarding the cost of your services.

Hello! We are looking for an experienced specialist in contextual advertising (Google Ads) to set up and launch turnkey campaigns. Product: A service for selling trusted domains in the .com zone with a clean history of at least 1 year. Sales and product delivery are fully automated. Target audience (TA): Arbitrageurs, media buyers, webmasters, SEO specialists, and marketing teams looking for reliable resources (domains for landing pages) that are resistant to bans and complaints. The main goal of the advertising is to attract targeted traffic (both retail and large wholesale buyers). The funnel goes through a website with a user personal account. Requirements for the performer: Successful experience in setting up Google Ads in niches related to digital services, IT, B2B, or in adjacent arbitrage topics (tools for webmasters). Ability to work around possible Google restrictions (the domain topic is completely white, but Google’s work may trigger on specific keywords). Having case studies in similar or adjacent B2B/Digital niches will be a huge plus. What we provide from our side: A ready website to receive traffic. Direct access to the website/Telegram bot to understand the product. Clear description of the TA and customer pain points. Advertising budget (discussed at the testing stage). In your response to the project, please indicate the estimated cost of your work for setup + the first month of management, and also attach examples of relevant case studies. Start your response with the word "Trust" so I understand that you have read the terms of reference to the end.