Set up offline conversion tracking in Google Ads
Given:
- An online store on Goodshop with Google Analytics connected (set up automatically by Google)
- 2 landing pages on hosting with an order form that writes to our database and sends an email (more landing pages will be added)
Task:
Set up the sending of offline conversions to Google Ads only for those orders that we consider targeted. That is, I see this as a system where orders from landing pages and the online store are recorded, with complete order details, and the ability to select a specific order and send it as a conversion to Google Ads.
The order data must include information about where this order came from: the identifier of the landing page or the online store.
There may already be ready-made CRMs for this task, or a simple script needs to be created. I look forward to your suggestions on how you plan to solve this problem in your response.
Дано:
- Интернет -магазин на хорошопе с подключенной гугл аналитикой (настроенной самим гуглом автоматически)
- 2 лендинга на хостинге с формой заказа, которая пишется в нашу бд и отправляет письмо на почту (лендинги будут добавляться еще)
Задача:
Настроить отправку оффлайн-конверсий в Google Ads только тех заказов, которые мы считаем целевыми. То есть, я вижу это как систему, в которую пишутся заказы с лендингов и интернет-магазина, с полными данными о заказе, и возможностью выбрать конкретный заказ и отправить конверсией в Google Ads.
В данных о заказе должна быть информация откуда этот заказ: идентификатор лендинга или интернет-магазин.
Возможно, есть уже готовые crm под такую задачу или нужно сделать простой скрипт. Жду ваших предложений как планируете решить эту проблему в отклике.
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