Setting up advertising (Meta + Google) for selling a weight loss course + analytics and creatives
89 USD 
Looking for a specialist/team to fully launch a marketing funnel for an online weight loss course.
Need to not just "set up advertising," but create a system where I can see which campaigns are performing better and scale them.
🎯 What needs to be done
1. Preparation and setup of advertising
Set up advertising campaigns in Meta Ads (Facebook / Instagram)
Set up Google Ads (search / GDN / YouTube - as recommended)
Assist with choosing and setting up the funnel structure (lead form / landing page / quiz - we will discuss)
2. Creatives
Generate and/or design:
banners
video/UGC (if you do it)
ad texts (several options for testing)
Prepare at least 5–10 options for A/B testing
3. Analytics and tracking
Set up:
Meta pixel
Google Tag Manager (if needed)
conversion tracking
Create a clear analytics system:
so I can see CPL / CPA / ROAS
which campaigns/creatives yield results
4. Optimization and tests
Launch A/B tests
Optimize campaigns after launch
Provide recommendations for scaling (where to "increase the budget")
📊 Expected results
Working advertising campaigns in Meta and Google
Configured analytics with clear metrics
A set of creatives for testing
Understanding which combinations (creative + audience) yield the best results
💰 Work format
One-time setup + possibly ongoing management
Please specify:
setup cost
management cost (if you offer it)
launch timelines
📩 In your response, please indicate
Cases (preferably similar)
What approaches you will use
What you will be working with (landing page / quiz / leads, etc.)
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Kharkiv