Budget: 15000 UAH Deadline: 10 days
Hello! 👋
The task is clear and, to be honest, very close to me. The automotive lighting niche has its specifics: the client is not just looking for a "headlight," they are looking for a "right headlight for a 2012 Passat B7." If the website does not allow them to find this within 3 clicks, the advertising budget will be wasted.
I have been involved in web development and e-commerce since 2008. I understand how to build stores that do not just "hang" on the internet but pass moderation in Google Merchant Center and sell.
How I will implement your project:
🛠 1. Technical platform (CMS): I recommend WordPress + WooCommerce or OpenCart. Why? This allows for the implementation of complex filtering logic (MMY — Make, Model, Year) without the monthly overpayments that exist on Shopify. Plus, it is ideal for SEO in Ukraine.
🔍 2. Structure and Search (The headache of the niche):
I will create landing pages for queries. For example, the page "Headlights for Audi A6" will automatically gather the necessary products. This will give you cheap traffic from SEO and Google Ads.
I will set up the filter: Brand -> Model -> Year -> Type (LED/Xenon/Halogen).
🚀 3. Speed (Your requirement "!!!!!"): I know what Core Web Vitals are.
Clean code, no unnecessary builders.
Image format WebP (reduces the weight of headlight photos by 40% without losing quality).
Caching at the server level. The site will fly even with mobile internet.
🛒 4. Google Merchant Center (GMC): This is the most important for starting sales.
I will generate the correct XML feed, where all mandatory attributes (GTIN/MPN, Brand, Condition) will be included so that Google does not block the account.
I will set up price and availability updates every hour.
📊 Analytics: I will connect GA4 + set up e-commerce (so you can see how much money each click brings).
Why it is reliable to work with me:
Experience since 2008: I am not learning on your project; I am applying proven solutions.
Understanding of business: As a copywriter and marketer, I will advise on how to name the product to get more clicks in the search results ("Right front headlight..." instead of just "Headlight").
I have experience in the automotive theme. I am ready to show examples and discuss how we scale these 100 products to 10,000.
Best regards, Oleksandr Senior Web Developer Code&Go