Rebranding of logo

Development of a logo for the brand.Company and product informationBrand name:Ukrainian version: Sewing Patterns Studio "We Sew".English version: Sewing Patterns Studio "We Sew".Field of activity: Sale of digital (electronic) patterns for women's, children's, and men's clothing.Geography and language of the website: Ukraine and international market (USA, Europe). The website is bilingual (UA/EN), so two language versions of the logo need to be implemented.Important: The main visual focus of the logo should be on the description of the activity / descriptor (Sewing Pattern Studio). The brand name (We Sew) serves as an additional element (a secondary emphasis).There is a ready rough vector concept that reflects the direction of thought, but it needs to be professionally refined. We also look forward to your own creative vision within the specified style.What needs to be done:Refine the existing concept (improve composition, fonts, contrast).Propose your alternative version (creative vision).Stylistics and requirements:Style: Minimalism, modern classic, clean lines.Color scheme: Monochrome (black, white, gray).Fonts: For the description of the activity, we focus on geometric sans-serif fonts (like Montserrat). For the brand name (secondary emphasis): Elegant calligraphic, handwritten, or soft accent font, but with the mandatory condition of high readability in small sizes.Output formats: Vector (.AI, .EPS, or .SVG) + raster (.PNG on a transparent background, .JPG).Composition options needed in the final:Horizontal (for the website header);Square/circular (for social media avatars and favicon);Concise "stamp" version (for marking patterns).

About the project A new brand in the retail market for household appliances and electronics (sales through the internet, additionally — Starlink and drones). The company is just entering the market, and the website and social media are under development. A complete brand book is needed "from scratch" — there is currently no logo. Positioning (briefly, for the executor's reference) Modern minimalism, technological sophistication, premium quality. Style references: Apple, Samsung, Dyson, Nothing, partially Comfy (in terms of content presentation). The emotion the brand should evoke: trust, comfort, confidence. Absolutely not suitable: acid/neon colors, gaudiness, overloaded layouts, "market" advertising style with discounts in the foreground. What is included in the work: Logo (main version + variations, protective field, prohibited usage options) Color palette (main + additional), HEX/RGB/CMYK Typography (font selection/recommendations + usage rules) Iconography (basic set in corporate style) Photo style — rules for selecting and processing images of equipment Minimalist infographics — basic principles Presentation template (e.g., PowerPoint/Google Slides) Templates for social media (posts/stories — basic set) Channel of use: digital (website, social media, email); printed materials — secondary. Submission format: PDF guideline (brand book as a document) Source files of the logo: AI, EPS, SVG, PNG, PDF Editable source files (Figma or Adobe Illustrator) Brand communication tone: professional, friendly, non-intrusive, without excessive formality — simple words for complex matters. Timeline: preferably to start as soon as possible, to approve the main materials within 2–4 weeks. What to send in response to the task: Portfolio with examples of brand book development "from scratch" (not just logos) Estimated completion time Cost Brief description of your approach to work (stages, number of revisions)

Need to convert a raster image of mulberry into vector. It is important to preserve the graphic style as much as possible, especially the fine dot shading and detailing on the leaves and berries (so they do not turn into solid black spots). The final file is needed in AI, EPS, and SVG formats. The logo will be used for printing on boxes and small craft tags, so adapting the details for microprinting is important.

You need to create 5 different versions of scales for the device, for printing. There will be some adjustments to the real scales, but they need to be replicated exactly. If you can complete this in one day, I will add extra funds on top; this is an urgent project!

Greetings A rebranding of the project is required. An urban café, located in the center of Kyiv. We have been operating for 12 years and want to introduce bright conceptual updates to the project. A basic brand book needs to be developed: logo, corporate colors, 2-3 patterns, 2-3 applications on items.