Budget: 10000 UAH Deadline: 5 days
Hello.
Your combination of "Professional cosmetics + Korea + Impulse goods" is a working model, but to stand out, a standard approach is not enough.
My approach is a strategy of analyzing a vast array of data, rather than guessing:
1. Global analysis: We will not limit ourselves to location. I will analyze the market of all of Ukraine (competitors, prices) and Europe (trends that will soon be with us).
2. Medical background: We will make your expertise in cosmetology the main trigger of trust for the Middle+ segment, which will allow us to increase the average check.
3. AI analytics: I use artificial intelligence to analyze thousands of customer reviews to find their real pains and desires that competitors ignore.
As a result, you will receive:
- A clear concept and unique selling proposition (USP).
- An assortment matrix (lead products vs. margin products).
- A financial model (P&L) in 3 scenarios: pessimistic, realistic, optimistic.
I have experience in building such models and have developed similar strategies for completely different business areas.
We can continue our communication in private messages.