Hello! Our Academy is looking for an experienced SEO specialist and content optimizer who can help us improve the visibility of our website and make it more sales-oriented. We are seeking a professional capable of conducting comprehensive website optimization to attract our target audience and increase conversion rates.
http://academyimperium.com
Main tasks:
1. SEO audit and optimization:
• Conduct a complete audit of the current state of the website, identify weaknesses, and suggest ways to address them.
• Optimize the website structure, including meta tags, headings (H1-H6), and URLs, to improve ranking in search engines.
• Implement Schema.org and Open Graph microdata to enhance the website's visibility in search results and social media.
2. Keyword analysis and selection:
• Conduct research and analysis of keywords that are most relevant to our audience.
• Optimize the content on the website to better match search queries and attract more targeted visitors.
3. Content creation and optimization:
• Develop a content strategy for the website, including the creation of unique and persuasive texts.
• Improve the quality and structure of existing texts, making them more convincing and appealing to users.
4. Improving user experience:
• Work on enhancing the navigation and structure of the website to increase user convenience.
• Analyze and suggest improvements to increase page loading speed and responsiveness on mobile devices.
Requirements:
• At least 2 years of experience as an SEO specialist and content optimizer.
• Understanding of search engine optimization principles and the ability to apply them in practice.
• Knowledge of analytics and SEO tools (Google Analytics, Google Search Console, Ahrefs, and others).
• Experience in creating and optimizing sales-oriented content.
• Ability to work with keywords and integrate them into content without losing quality.
• Creative approach to problem-solving and attention to detail.