Brief for social media design — Instagram and Facebook
Please create visual materials for our content on Instagram and Facebook. Make sure to use the correct sizes for each platform and format (post, story).
1. Introduction post with the lecturer
Goal: Present the lecturer professionally and engagingly.
Content:
Format: Static post (square for Instagram, adapted for Facebook)
2. Course overview post
Goal: Promote a specific course with emphasis on key outcomes.
Content:
Format: Static post
3. Monthly course digest (Carousel)
Goal: Show all courses starting in a specific month.
Content:
Format: Carousel post
4. Industry facts (Carousel)
Goal: Share educational or surprising facts from relevant fields (wine, gastronomy, culture, etc.)
Content:
Format: Carousel post
Note: Two design options need to be created for this format.
5. Blog/Interview quotes (Carousel + Stories)
Goal: Share ideas and thoughts from blogs or interviews.
Content:
Slide 1: Title or quote from the material
Slides 2–4: Main points (texts, quotes, facts)
Slide 5: Call to action: "Read full article" (with link to article or platform)
Format: Carousel + Stories for Instagram and Facebook
6. Industry news digest (Carousel)
Goal: Summarize last month's news and trends in relevant fields (wine, gastronomy, culture, etc.)
Content:
Format: Carousel post
7. Student testimonial
Goal: Share sincere feedback from our students.
Content:
Format: Static post
Brief for Social Media Design — Instagram and Facebook
Please create visual materials for our content on Instagram and Facebook. Make sure to use the correct sizes for each platform and format (post, story).
1. Introduction Post with the Lecturer
Goal: Present the lecturer professionally and engagingly.
Content:
Format: Static post (square for Instagram, adapted for Facebook)
2. Course Overview Post
Goal: Promote a specific course with emphasis on key outcomes.
Content:
Format: Static post
3. Monthly Course Digest (Carousel)
Goal: Show all courses starting in a specific month.
Content:
Format: Carousel post
4. Industry Facts (Carousel)
Goal: Share educational or surprising facts from relevant fields (wine, gastronomy, culture, etc.)
Content:
Format: Carousel post
Note: Two design options need to be created for this format.
5. Blog/Interview Quotes (Carousel + Stories)
Goal: Share ideas and thoughts from blogs or interviews.
Content:
Slide 1: Title or quote from the material
Slides 2–4: Main points (texts, quotes, facts)
Slide 5: Call to action: “Read full article” (with link to article or platform)
Format: Carousel + Stories for Instagram and Facebook
6. Industry News Digest (Carousel)
Goal: Summarize last month’s news and trends in relevant fields (wine, gastronomy, culture, etc.)
Content:
Format: Carousel post
7. Student Feedback
Goal: Share sincere feedback from our students.
Content:
Format: Static post
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