1. Research 2-3 competitors provided by the client using Serpstat and collect their semantics
- Consolidated analytical reporting on competitors' strategies and keywords used in their content using Serpstat. Collected semantics of key words, based on which the SEO strategy will be developed in the future.
2. Implementation of H1 headings based on competitors' semantics
- Implementation of H1 headings corresponding to the semantics of key words identified in the competitive research.
3. Formulation of title\description meta tags templates for all types of pages based on competitors' semantics
- Development of title\description meta tags templates that correspond to the semantics of key words gathered from competitive analysis.
4. Formulation of alt/title templates for images
- Established and optimized alt and title templates for images on the website, matching the content and key words.
5. Formulation of URL templates for all types of pages (home, categories, subcategories, payment/delivery, etc.)
- Approved URL templates defining the structure of URL addresses and their relationship with the content.
6. Page loading speed Page speed (80+)
7. Implementation of images in .webp format
Conversion of images on the website to .webp.
8. Implementation of Breadcrumbs microdata
9. Implementation of linking to recommendation blocks (best products, recently viewed, etc.)
10. Manual indexing control
11. Rectification of errors identified in Google Search Console.
Open to additions and recommendations. Will consider further cooperation on a permanent basis for SEO optimization to increase organic and advertising traffic (please provide a separate proposal)
Website address https://petso-store.com/