Hello,
Need editing for 2 reels.
Task:
Technical assignment
Project: Editing 2 Reels for Instagram fabric store
Duration: up to 60 seconds each
Format: vertical (9:16), Full HD (1080×1920)
Goal: Effectively, stylishly, and dynamically showcase fabrics to attract attention and create a desire to buy.
1. Source materials
• High-quality video and photos of fabrics (provided by the client).
• Various shots: close-ups, medium shots, with camera movement, focusing on texture.
• No people, no conversations.
2. Concept
• Fashionable, aesthetic, and dynamic editing focusing on the beauty of color, texture, and fabric movement.
• Vibe — luxury/fashion or modern lifestyle.
• Clear rhythm, synchronized with music.
• Minimum text, maximum visuals.
3. Music and sound
• Licensed track in a fashionable, dynamic, or elegant style (by agreement).
• Sound effects are allowed (swish, soft whoosh, rustle of fabric).
• No voiceover or narration.
4. Graphics and text
• Concise text inserts (1–3 phrases per video).
• Example: “New fabric collection”, “Premium silk”, “Create your masterpiece”.
• Font — modern, minimalist (within brand guidelines).
• Text color — contrasting to the background, with light animation (fade, swipe).
5. Editing and effects
• Scene changes in time with the music.
• Macro shots to convey texture.
• Smooth and fast transitions (zoom, whip pan, match cut, light glitch — moderate).
• Play with speed: slow motion on beautiful moments + speed up for dynamics.
• Color correction: deep, rich, yet natural tones of fabrics.
6. Focus for each video
Video 1:
• Theme: Premium fabrics (silk, velvet, satin).
• Style: Elegant, smooth, with slow-motion shots.
Video 2:
• Theme: Bright and trendy fabrics (prints, unusual textures).
• Style: Energetic, lively, with fast transitions.
7. Final materials
• 2 finished videos in MP4 (1080×1920, up to 60 sec).
• Version without text (for possible reuse).
