Launching an online programming and IT school for children: website, platform, CRM, and automation

▎ Good afternoon! ▎ ▎ You already have the main things — brand, methodology, courses, first groups, and domain. What’s missing is the technical framework "application → trial → payment → access → retention" that can handle growth from a few groups to hundreds of students without rework. That’s what I’m assembling. ▎ ▎ Honestly regarding your questions: ▎ • Experience: I have launched websites + CRM integrations (Bitrix24, forms, funnels) + automation (webhooks, n8n, connections payment system↔CRM↔access to materials). I don’t claim a complete case of "turnkey online school" — I value your time and speak as it is; however, I am confidently assembling the technical foundation for scaling. ▎ • Website + CRM + LMS together — yes, as a unified system, not three pieces that don’t work together later. ▎ • Platforms: Bitrix24 (EU data center) as the CRM core; landing page on WordPress on your domain; LMS — a choice between ready-made SaaS (quick start) and self-hosted (control) based on your budget and growth plan — I will justify with numbers, not preferences. ▎ • Payments for Germany: I will set it up through a merchant-of-record solution (German accounts, VAT, right of withdrawal/cancellation, SEPA+PayPal) — so you won’t have to deal with accounting and legal issues. ▎ ▎ Stages (phased launch, as you want): ▎ 1. Consultation + Technical Specification and architecture (we fix the scheme and platforms) — a separate small stage, so you can assess the approach without risk. ▎ 2. Landing page + application forms in Bitrix24 + registration for the trial. ▎ 3. CRM structure (parent+child, funnel "trial→payment") + automation. ▎ 4. LMS + granting access to materials. ▎ 5. Preparation for the advertising campaign. ▎ ▎ MVP (items 1–3, you can start collecting applications and registering for trials) — approximately 2–3 weeks. Full launch with LMS and automation — 4–6 weeks. ▎ ▎ I work through Safe, in stages — safe for you. I suggest starting with stage 1 (consultation + Technical Specification): on it, you will receive a ready architecture and an exact estimate for the remaining stages, and you will decide whether to proceed. ▎ ▎ Cost: stage 1 (consultation + architecture + Technical Specification) — 120–180 EUR. MVP (items 1–3) — 900–1400 EUR. Full launch — we will discuss based on the Technical Specification. MVP timeframe: 2–3 weeks.

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Good day! I have assembled such turnkey solutions — website + Bitrix24 (applications and funnel) + LMS + payment, so I can take everything together, rather than in separate pieces.

I wouldn't build a large system right away. For a school in Germany, a landing page on WordPress with forms directly in Bitrix24, payment through Stripe, and for lessons and access to materials — GetCourse or Moodle, if you want your own without a monthly fee, usually works well. What’s better depends on whether you need auto-reminders for the trial and installment payments.

An MVP (landing page + applications in CRM + payment for the trial + basic student database) can realistically be set up in about two weeks, and then we can develop the LMS and automation further.

I would start with a short consultation and a technical specification so you can see the architecture and stages before making large investments. Please let me know if you need your own LMS or if a ready-made service is okay, and how many courses you plan to start with?

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I can join the launch of the online school step by step.

I have experience with websites, WordPress, application forms, CRM logic, integrations, and project structure. For such a launch, I would not start immediately with a large system, but first create an MVP: website/landing page, applications in Bitrix24, a simple course structure, registration for a trial lesson, and a basic scheme for working with students.

For platforms, I would suggest comparing 2 options:
WordPress + LMS plugin, if control and having your own site are needed;
a ready-made LMS platform, if it is more important to launch quickly and not spend time on development from scratch.

Stages:
…
short audit and structure;
website/landing page;
forms and Bitrix24;
LMS and access to materials;
basic automation of applications and payments.

Budget guideline: from 20,000 UAH, more accurately after choosing the platform and scope.

I will send examples of my work in private messages.

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Hello!

You need an architect, not a "website": you already have a brand, methodology, courses, initial groups, and a domain — what’s missing is the layer "application → trial → payment → access → retention". I am assembling this, taking into account German requirements, which are usually stumbling blocks.

Architecture (lean-MVP, scaling in layers):

Bitrix24 (.de, data in Frankfurt) — CRM core: forms, "parent+child" linkage, "trial→payment" funnel, automation, WhatsApp/email/telephony.
elopage (merchant-of-record) — German compliant invoices, VAT/§19, PayPal + SEPA + card, mandatory Kündigung/Widerruf buttons "out of the box".
WordPress landing on EU hosting, on your domain.
… Zoom (EU) for live classes, materials — elopage/Classroom. A full LMS will be consciously set up later, as a layer — without migration.
Make.com connects: form→lead, payment→access+welcome.
Responses:

Experience. I haven’t launched a "turnkey" school — honestly. But I have built all its parts: CRM automation (forms→CRM→payment→access, webhooks), landing pages and e-commerce (including with a child audience), bots, and integrations. Phase 1 is small and fixed — judge by the result.
Platforms. Bitrix24 + elopage + WordPress + Zoom EU. The fastest and cleanest DSGVO-compliant path to the first advertisement; scaling without rework.
Website+CRM+LMS. I do everything with one contractor (LMS — in the growth stage). Plus — a unified architecture without losses at the interfaces.
Stages: 0) consultation+specifications; 1) landing+legal pages; 2) Bitrix24/funnel; 3) payment+materials; 4) automation; 5) preparation for advertising; 6) scaling (LMS, dashboards).
MVP: 3–5 weeks to the first advertising campaign.
Cost (EUR, by stages): Phase 1 ~€2,500–5,000; subsequent layers ~€3,000–6,000; pay for a layer when the previous one has earned. Tools ~€150–350/month.
Examples: related works (children's e-commerce, CRM/bots with webhooks) — the same "bricks" of your funnel; screenshots in correspondence.
I will take German requirements into account immediately: DSGVO for children (parent — party to the contract), Widerruf/Kündigung buttons (otherwise Abmahnung), Impressum/Datenschutz/AGB, cookie consent, payment SEPA+PayPal.

I will send the complete phased architecture and estimate in correspondence. I suggest starting with Phase 0 (consultation + specifications).

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