Conversion Configuration to FB and Attribute Reporting

Help set up the Meta Pixel correctly for purchases on the website. The previous contractor set it up incorrectly, I know how to create campaigns, but unfortunately, I don't understand anything about pixel setup. The only thing I know is that it works incorrectly. The purchase is activated earlier than it should be, which makes the statistics very inaccurate.

According to the media plan, create 20 dynamic videos of 25 seconds each in Canva based on the existing style and materials for Instagram, prepare the text, plan the publications, and set up the advertising campaign for the promotion of these publications for a specific target audience.

Meta Ads Specialist (Local Lead Generation) – Established Painting Company We are Ukie Painting, a fast-growing residential painting company based in Charlotte, North Carolina, serving the greater Charlotte metro area. Over the past several years we've built a strong reputation for high-quality craftsmanship, professionalism, and exceptional customer experience. We specialize in: Interior Painting Exterior Painting Cabinet Refinishing Wallpaper Installation & Removal Limewash Deck & Fence Staining Light Exterior Carpentry Website: https://ukiepainting.com Instagram: https://www.instagram.com/ukiepaintingAbout the Project We're looking for an experienced Meta Ads Specialist who understands how to generate high-quality local service leads, not simply boost posts. This is not a beginner position. We're looking for someone with proven experience managing Meta campaigns for local businesses, preferably within home services such as painting, remodeling, roofing, flooring, landscaping, HVAC, plumbing, or similar industries.What You'll Be Responsible For Audit and evaluate our current Meta Ads account Analyze our local Charlotte market and competitors Research current best-performing Meta advertising strategies Develop a clear advertising strategy focused on lead generation Build and optimize campaigns using the latest Meta best practices Create high-converting audiences and retargeting campaigns Design and test multiple creative concepts You'll have access to a large library of: Professional photos Customer testimonials Project videos Drone footage Educational content Brand assets Your job is to transform these assets into Meta creatives that generate the best possible results for our local market.Tracking & Marketing Systems One of our biggest priorities is proper tracking. Every lead should have: Proper source attribution Campaign tags UTM tracking CRM integration Automation workflows Clear reporting on where every lead originated We want accurate data that allows us to understand which campaigns are actually producing revenue—not just leads.Collaboration This is very important. I (the owner) want to be actively involved in the marketing process. I'm not looking for someone who simply runs ads behind the scenes. I'm looking for someone willing to explain: why we're doing something what we're testing what the results mean what should be improved next I want to fully understand the strategy while building a long-term marketing system together.Requirements Please apply only if you have: Proven Meta Ads experience Experience generating leads for local businesses Strong portfolio or case studies Ability to show measurable results Experience with creative strategy Experience with A/B testing Understanding of Meta Pixel, Conversion API, and attribution Experience integrating Meta with CRMs and automations Excellent English communication Ability to work proactively and suggest improvementsBonus Experience Experience with any of the following is a major plus: Painting companies Home service businesses GoHighLevel JobNimbus Zapier or Make Landing page optimization Instant Forms vs. Website Conversion strategies AI-assisted creative production Short-form video advertisingTo Apply Please include: A brief introduction about yourself. Similar projects you've managed. Case studies or portfolio. Results you've achieved (CPL, ROAS, lead volume, etc.). Your approach to building a successful local Meta campaign. The tools you typically use. Your project pricing and timelines We're looking for a long-term partner who enjoys testing, improving, and building marketing systems—not just launching ads.

Hello! We are launching a new marketplace and are looking for an experienced team (agency or a cohesive team of freelancers) to take on the full cycle of marketing from scratch: from pre-launch strategy to a stable flow of customers. The tasks are divided into two key areas:1. B2C Direction (Attracting Buyers) Goal: Bring active buyer traffic to our marketplace. Tools: SMM, targeting (Meta/TikTok), contextual advertising (Google Ads), and other effective sources.2. B2B Direction (Attracting Sellers) Goal: Attract sellers (merchants) who will purchase tariffs for trading on our platform. Tools: Google Ads, LinkedIn, Meta Ads, lead generation. Payment Terms for B2B: For this direction, we want to build the work based on PPC / Pay per Client (payment for results). Each tariff successfully purchased by a seller = fixed bonus or % for your team.What needs to be done at the start (Stage 0): Pre-launch Strategy: Plan a marketing strategy to warm up the audience and gather a base (leads) even before the official opening of the platform. Budget Planning: Calculate the necessary marketing budgets and projected customer acquisition cost (CAC/CPL) for both directions. Marketing Moves: Propose creative mechanics for a quick start (promotions, referral programs, special offers for the first sellers).Who we are looking for: A team with experience in promoting marketplaces, E-commerce, or complex B2B/B2C projects. Specialists who can calculate numbers (ROI, ROMI, CPA, CAC) and work with analytics (Google Analytics 4). Those who are ready to work based on KPIs and a results-based payment model (for the B2B segment). Please indicate in your response: Cases in the field of marketplaces or E-commerce (if any). Your working conditions (fixed fee for B2C direction + vision of Pay per Client conditions for B2B). What would you start with in preparation for the Pre-launch stage? We look forward to your proposals!

It is necessary to set up and launch advertising campaigns on Facebook and Instagram for a legal services website for Ukrainians who are abroad and cannot access them there for various reasons. The main goal is for a potential client to see a solution to their document problems and click on the call to action to go to the landing page. Required experience/questions for the performer: 1. Experience in setting up and conducting effective advertising campaigns on Facebook and Instagram. Having certificates from Facebook is welcome. Desired experience in conducting campaigns for Ukrainians abroad or legal, consulting services, etc. 2. A proven practical approach to reducing lead costs and conversion. Setting up various metrics through which this task can be addressed. Tasks: 1. Setting up Ads Manager, various metrics for effective result analysis. 2. Setting up the audience (lookalike audiences), type of optimization, and display schedules. 3. Creating advertising messages. 4. Connecting/setting up payments. 5. Passing campaign approvals and avoiding bans from FB. 6. Analyzing ad quality and implementing improvements that affect auction prices to continuously work on reducing lead costs and conversion for long-term operation.