Remarketing on Facebook
Need to set up Facebook / Instagram remarketing for an online auto parts store
What we have now:
- Facebook Pixel is installed but is not working correctly
- Events are partially set up or have errors
- There is a product catalog (feed for dynamic ads)
- The site has been operating for several years and consistently receives sales from Google Shopping
What needs to be done:
Conduct an audit and properly set up Facebook Pixel and events
Set up remarketing and Dynamic Product Ads
Build the correct structure of advertising campaigns for e-commerce
Detailed terms of reference will be provided after agreeing on cooperation.
I expect the performer to have experience specifically with e-commerce and dynamic advertising (DPA).
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Hello! You have exactly the case where Meta can quickly add sales because the foundation is already there: the website is live, purchases from Google Shopping are coming in, and the catalog is ready. If the pixel is currently "crooked" and events are firing partially — remarketing will either undercount or, on the contrary, inflate the statistics, and then DPA simply will not work.
I work with e-commerce and dynamics, so I will proceed without unnecessary experiments: first, I will tidy up the Pixel and events (so that Purchase/ATC/ViewContent work cleanly, without duplications and errors), then I will correctly connect this with the catalog and set up remarketing in such a way that it truly "catches up" with people who viewed the product, added it to the cart, or almost purchased it. This works especially well for auto products because many purchases do not happen on the first visit — people compare, save, and return.
After the setup, we will create a proper campaign structure for e-commerce so that you understand: what brings back the cart, what generates repeat purchases, and where is best to scale. If you provide the technical specifications — great, but I will still take a brief look at what is currently happening in Events Manager before starting, because that is usually where the reason for "incorrect operation" lies.
If you let me know which platform the site is on (Shopify/Woo/Opencart/Prom) and whether there is CAPI/server-side submission — I will immediately tell you what exactly needs to be adjusted and how quickly DPA can be launched in operational mode.
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Good day!
Are you looking for an experienced specialist with an understanding of Meta Ads? My name is Illia, I am a specialist in targeted advertising on Meta and Google for over 3 years.
✅I am skilled in working with tools such as Meta Pixel, Meta Analytics, Conversions API (CAPI), and others.
I help achieve maximum results without wasting the budget. Each project for me is a unique job, which is why I am focused on results in every project.
✍️Portfolio with case studies: ➡️Freelancehunt
…
I would be happy to discuss the details of our collaboration to find the best solution together. I am ready to promptly join the execution of the project and bring your ideas to life.
❗️I look forward to the opportunity to become part of your team!
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Good day!
Are you looking for a specialist who will take on SMM and really deliver results?
A little about me:
✅ I am in the TOP-3 on Freelancehunt in the SMM category
✅ Over 10 years of experience — I know how social media algorithms work
✅ 300+ successfully completed projects — from small businesses to large brands
… ✅ I work without delaying deadlines and "let's see how it goes."
Portfolio and reviews:
🔗Freelancehunt
Let's discuss how I can help you achieve your goals. Contact me by clicking the message button next to my profile.
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Good day!
👋 I already have experience in your and similar niches, so I can quickly find solutions that will suit your business and lead to results 💥
🤩 The results of my clients:
Computer store (VERSUM) – earned 4,199,456 UAH with an investment of $8k
Women's clothing store (Garni) – earned 354,690 UAH in 2 months, with a budget of $1000
Food delivery (Papa&Mama) – earned 1,883,709 UAH with us at the beginning of the war
… 📞 I suggest we schedule a call literally for 10-15 minutes to discuss the details
I will be waiting for your message!)
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202 7 0 Good day, Yuriy!
I have experience working in an advertising agency as an SMM specialist and currently specialize in media buying and targeted advertising in Meta Ads.
I will conduct an audit of the Facebook Pixel, remarketing, and build a clear funnel (cold / warm / retargeting). Before launching the advertising, I also definitely carry out a preparatory stage:
• in-depth analysis of competitors and their advertising funnels
• segmentation of the target audience with the development of their triggers
What is your main goal right now: a stable flow of orders?
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505 Hello!
We are an officially registered Web Studio specializing in turnkey website development, graphic design, and digital marketing. Our professional services will help you reach new heights in the online space.
We are ready to take orders and execute according to your wishes.
Write in private messages — we will provide you with a brief and discuss the project in more detail.
The budget and deadlines are discussed individually.
Have a nice day :)
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888 10 0 Yuri, greetings!
I am Andriy, a media buyer with over 3 years of experience working with Meta and Google Ads services, and I know exactly how to utilize their capabilities to successfully set up advertising campaigns and attract interested clients for your niche.📈
Would it be convenient for you to have a short online meeting soon, where I can show you the advertising accounts of past projects in your field? I have attached case studies for your understanding of my capabilities.
Meta Ads: advertising carbon parts for supercars and hypercars — average check $197,890
https://traffic-wave.notion.site/Meta-Ads-197-890-2f31dd3406af8059b0acc9b838878239?source=copy_link
… Meta Ads: 40 quality leads for $485: Premium auto platform
https://traffic-wave.notion.site/Meta-Ads-40-485-2f21dd3406af8034abb1f7eed2c6732e?source=copy_link
About me in numbers:
- 30+ satisfied clients (USA, Canada, Europe, Australia)
- 12 months - average collaboration time with my clients
- Average ROAS of my projects – 350%
- Average budget per month over $10,000
I am interested in your project. Please write to me in private.
Have a good evening!🤝
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1727 18 1 Good day, you can find experience specifically in e-commerce here -
https://freelancehunt.com/showcase/work/reklamna-kampaniya-dlya-ukr-brendu-yakiy/1817473.html?_gl=1*gc2iwe*_up*MQ..*_gs*MQ..&gclid=Cj0KCQiAy6vMBhDCARIsAK8rOgnfLI6_DW_Lm8CHsuNLpFtN_xegEwMSgKa28-Byz2ER2OzTgfv5uD8aAtuuEALw_wcB&gbraid=0AAAAAodmEEJiSBbO4sStfPXFi-nc6r_0N
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213 Good day.
I have experience working with remarketing and dynamic advertising on Facebook/Instagram for online stores. I understand how to properly set up work with Pixel, events, and the catalog so that remarketing actually generates sales, rather than just running "for show."
I usually start with an audit of the current setup, organize events and tracking, after which I build the campaign structure for user retargeting and dynamic ads. I have experience working with stores that are already making sales from Google and scaling through Meta.
I am ready to discuss the details and the technical specifications after agreeing on the format of cooperation.
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402 2 0 Hello! I have reviewed your project and am ready to start working. I guarantee high quality and prompt execution.
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888 5 0 Good day! I am interested in your project and would like to propose a 15-day trial period for $150. During this time, you will be able to see real results from my work.
Minimal costs - maximum efficiency. There are successful cases in product niches and the service sector. This is an opportunity to increase your sales with a professional marketer who works for results.
Interested in the offer? Write to me in direct.
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829 6 0 Good day! I am ready to promptly complete the task, I have 5 years of experience in e-commerce. I guarantee constant communication, quick response to tasks, and clear reporting on metrics and completed tasks. Payment is 50% in advance, 50% after the task is completed.
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2746 29 0 Hello, Yuriy!
Experience in targeting for more than 5 years, worked with e-commerce in various niches from cosmetics to fiber cement panels, I will be happy to collaborate!
I will set up the Pixel correctly, conversions, retargeting. I will structure campaigns according to your funnel, or we will build a new one if necessary.
Write to me, we will discuss the details.
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660 3 0 Hello!
I have experience working with online auto parts stores and clearly understand how to set up the technical part so that Meta's algorithms work for return on ad spend (ROAS).
My work plan for your store:
1. Technical audit and error correction:
- Event diagnostics: I will check the accuracy of the transmission of basic e-commerce events: ViewContent, AddToCart, InitiateCheckout, and Purchase.
- CAPI setup: We will definitely connect the Conversions API. In 2026, without direct data transmission from the server, we will lose up to 30% of events due to ad blockers and browser restrictions.
- Event parameters: I will check that content_ids, value, and currency are transmitted — this is critical for the operation of dynamic remarketing.
… 2. Working with the catalog:
- Synchronization: I will check your feed. It is important that the product IDs in the feed match the IDs that the Pixel transmits on the site; otherwise, dynamic ads will not know which specific product to show the user.
- Product Sets: We will create product sets to test different strategies for various categories of auto parts.
3. Structure of advertising campaigns:
- Classic funnel for those who added to the cart but did not purchase (retention 14–30 days).
- Launching dynamic ads to a broad audience (Look-alike) to attract new customers who are looking for auto parts from your competitors.
I have experience setting up complex events for stores with thousands of items (spare parts, tires, automotive chemicals).
I focus on reducing the cost per acquisition (CPA) through deep segmentation of remarketing audiences.
Are you ready to provide access for an express audit today?
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447 5 0 Good day! Yuriy.
We are the UGROЇDY team.
We have over 10 years of successful experience working with markets in America, Central Europe, and Ukraine.
What we do:
We develop effective promotion strategies.
We analyze the market and competitors.
We find optimal solutions for your business.
We prepare video, photo content, and scripts according to the strategy.
We launch targeted advertising, SMM promotion, and other tools to achieve results.
… We are ready to discuss your tasks and offer solutions.
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Вітаю, на якій платформі розроблений сайт?
Щодо ремаркетингу - для просунутих спеціалістів у таргеті завдання вже трохи неактуальне, таргетологи які слідкують за своїм розвитком та постійно працюють знають чому) Можу розповісти у особистих детальніше та обговоримо проєкт
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