🎯 Project Goals
Launch SEO promotion to achieve a stable flow of organic applications in the "roofing works" niche.
What is included in the SEO package (10,000 UAH/month)
Development of semantic core and content strategy
On-page optimization of all website pages
Creation of 4-5 new content pages each month
Setup and management of Google Business Profile
Link building: directories + crowd + 1 quality publication
Monthly report with positions and recommendations
📊 KPI for the first 30 days
✅ Technical implementation:
90%+ of pages indexed by Google
✅ SEO results:
All semantics collected and clustered
100-200 keywords in Google visibility (TOP-100)
15-30 positions in TOP-50 for main queries
Configured Google Business Profile
Basic link profile (15-20 quality links)
📈 Forecast for 2-3 months
If cooperation continues, we plan:
500-1000 keywords in Google visibility
50-100 positions in TOP-10 for commercial queries
15-30 organic applications/month
Expansion into related niches (facades, repairs, design)
Work Plan
Semantic core:
Collection of keywords by the direction "roof"
Clustering by user intent
Relevance map: keys → pages → meta-tags
Content and on-page optimization
On-page SEO:
Optimization of Title/Description for all pages
Creation of H1-H6 content structure
Setup of internal linking
Implementation of FAQ blocks
Content marketing:
4 service pages (for example, "Roofing replacement", "Turnkey roofing", "Roof repair", "Roof covering", "Roofing works")
1 category "Materials" with 3 subcategories "Metal tiles", "Profiled sheet", "Standing seam roofing"
2 expert articles for the blog
1 local page (Kyiv/region)
Texts of 3000-5000 characters with expertise
Local SEO:
Creation and optimization of Google Business Profile
Uploading photos of works and logo
Setting up Q&A section
Strategy for collecting initial reviews
Deliverables: fully content-filled website + GBP
Link building and indexing
Link profile:
Registration in 10-15 local directories and listings
4-6 crowd links on thematic forums
1 quality article placement on an industry resource
Ensuring NAP consistency
Indexing monitoring:
Control of coverage in Search Console
Tracking the appearance of pages in search
Monitoring indexing errors and their resolution
First report:
Analysis of achieved results
Positions for key queries
Recommendations for further development
Work plan for 2-3 months
Deliverables: report with results + development strategy