Email Marketing Under the Key
1 .Choosing and setting the best service.Technical settings, including anti-spam.DNS records to ensure that the messages do not enter the spam folder.(The letter should come in the entrance and not in the promotion!!!)The !The double subscription.2ndPreparation of sending strategy, segmentation of customers, forms of collection of subscribers base, development of sales bricks.Preparation of a template for sending:
Design of messaging
Preparation Welcome Chains: Text, Design, Automation, Analysis, Result Improvement:
-Welcome letter and template letter editing letters: text, layout, editing (in the service editor or html by agreement), adaptability and spam testing
ThreeWorking with the existing base.Check and clean the base, gradual adding to the account, heating the domain.4 .Preparation of the reactivation series for existing subscribers.The task is to remind yourself, warn that we will send letters, offer a bonus - get sales.Renew the base, leave active users.and 5.Set up chains for sending in the sending service.Testing and launching.Start the subscription form with a lead magnet for the collection of the customer base.6 .Set up the form to collect Push messages.sending push messages to subscribers.7 .Preparing tz for programmers to transfer data from the site to the messaging service
8 .Analysis of mailing, making corrections.Tracking and adjusting the results (after sending an assessment letter through the Open Rate and Click Rate and if the indicators are low, then work up the letter) -WORK ON THE RESULTS.Connecting additional sending channels: a. Push notification,
B. Connect the trigger of the abandoned basket
C. Connect the trigger for the purchase
possible (d) is possibleSMS and messenger messages, connection chat bots.)
by P.S
And, of course, the most important question is, what will we have at the end of these works?Any entrepreneur is interested not only in setting the mailing, but also in obtaining profits from this.At least collect the invested funds.Everything that happens in production is done for profit.I would like to get a reward at least!!The !(We have a base of our customers in the size of 5-7 k)
We have a base in gmail, that is, there are all emails from our direct customers, a very small percentage of foreign addresses.From Gmail, you can download all addresses and use them for sending.We can also get about 10,000 customers out of the site.
Purpose: Get profits/cover expenses invested in email marketing settings.What will be the achieved result.Portraits / Portraits / Portraits
I listen to your proposals and vision.
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661 26 1 Good day . I have an email marketing experience with 0. I have worked in this area for over 4 years.
You are understandable. It is ready to discuss the details of the collaboration in personal messages. Budget and deadlines are approximate.
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5899 42 0 Hello to you!
The tasks are quite realistic, a clear example of the desired result. There is an understanding of how to implement them gradually, from strategy to analytics. Payment is also gradual, according to the agreed amount.
This is not the first time I do such large projects.
There are clarificing questions:
On which platform is a website created? This is important for planning the work on the implementation of triggers and choosing the service of sending.
What are the Open Rate and Click Rate indicators, as well as the conversions to the order you are oriented?
… How are sales from different channels taken into account? through Google Analytics?
I'm waiting for answers to personal messages as long as I'm preparing for the breakdown of the work by stages.
The cost of the work in the application is indicated test, the real numbers will be in the sum after the discussion.
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Если вы планируете делать рекламные рассылки, то они будут попадать в Промоакции, во входящие нет. Даже с этим можно получать прибыль.
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