We are looking for an SEO specialist for the comprehensive promotion of our online store. The goal is to increase organic traffic from Google and boost sales in the Ukrainian market.
What exactly needs to be done and for what purposes the work will be used:
– Conduct a technical, content, and behavioral SEO audit of the website
– Create a semantic core (in Ukrainian and Russian)
– Optimize meta tags, headings, URLs, page structure, and content
– Set up internal linking
– Provide recommendations for creating SEO content (category descriptions, blog, product cards)
– Connect and correctly configure Google Search Console and Google Analytics
– Provide regular reports on traffic growth and rankings
Who your product is targeted at:
– Target audience — residents of Ukraine (women and men aged 20–45) interested in esotericism, meditation, and self-discovery
– Main channel for attracting customers — Instagram, so the SEO task is to expand reach through search engines and increase conversions from organic traffic
By what criteria will you evaluate successful results:
– Growth of organic traffic
– Entry into the TOP-10 for key queries
– Improvement of behavioral factors (time on site, depth of views, reduction of bounce rates)
– Increase in the number of orders through the website
– Adherence to deadlines and regular reporting
Additionally:
– The website operates on Laravel
– Content is available in Ukrainian and Russian
– We are considering a long-term collaboration
