Contextual Advertising
982-
Store of entrance and interroom doors
Contextual AdvertisingSet Google Ads in the search and contextual media network + management. We have been working regularly since 2018.
The network of salons is located in Vinnice, delivery throughout Ukraine. More than 3,000 models of doors from 10 manufacturers.
Companies have been divided into several directions on the models of inter-room and entrance doors, on the manufacturers and also on the competitors. Make a change to the site with a proposal to download the catalogue. The price of the request is 30 UAH. On the schedule of the results of the work for the last period on search advertising.
… The whole region of Ukraine.
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Rental and sale of gas pipes
Contextual AdvertisingThe Google AdWords
Rental and sale of gas pipes.
Gasoline generators
with gas ballons
…
The average cost of the application is 50 UAH. The region is the city of Vinica.
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Sales and installation of rubber and tissue rolls in Vinnice
Contextual AdvertisingGoogle AdWords with a minimum budget.
with vertical clothes
The horizontal shells
with aluminum complaints
… Complain day and night
Complaints on order
Buying Plastic Plants
with the rollers
The average application price is 20 UAH. Region City of Vinica
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Advertising of Iceberg
Contextual AdvertisingI have been working with Iceberg Web Studio on a permanent basis since 2018.
Advertising companies in such directions:
Creating a Landing Page
Developing websites on Yii
… ✓ Site listing
Creation of an online store
Developing websites on Laravel
Creating a website design
Creating a website-visit card
A ready online store
Creating a website catalogue
Creating an internet portal
At the first stage, the CTR was 10.91%, the average cost of the conversion was 100 UAH, with an average check of 30 thousand. by UAH.
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Context Advertising on Cardinals
Contextual AdvertisingI have been working with the Vinkardan cardinary repair company periodically since 2018.
Directions in advertising companies:
Purchase of Cardinals
Repair of Cardinals
… Purchase of spare parts
Advertising focused on the brand company
Together with the owner studied the directions and advantages. After the study of the market and the analysis of competitors, semantics was collected with a selection of key phrases (approximately 1000 key phrases), the collection of minus words, the preparation of ads, the setting of analytics.
At the first stage, the CTR was 12.64%, the cost of the conversion was 120 UAH, with an average check of 6 thousand. by UAH.
Later, the restructuring of the campaigns was carried out: CTR was 17.45%, the cost of the conversion was an average of 90 UAH.
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Context Advertising. The company on stretched roofs
Contextual AdvertisingI have been working with the Mayster Strength Strings company since 2018. Continuous improvements are being carried out, improvements in advertisements, the creation of new companies.
The advertising was locally adjusted to Vinny and Vinny district. The analysis of the first results, showed positive indicators and audience interest, high CTR (13%-17%).
… First results: the number of requests increased by 4 times c site mayster.vn.ua. Later, a website-quise was developed, the price of the application dropped (in an average of 15 UAH. for application), the site conversion increased by 10% (from 6% on the banding by 16% on the quiz).
On the schedule the work indicators for the last 3 months (01.01.20 - 31.03.20)
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11 USD Audit of contextual advertising
Contextual AdvertisingI see all the parameters of the RK setting.
At the end of the audit - a Word file with all the notes and screenshots, as well as how to improve, one or another indicator.
If necessary, I will be able to make these adjustments to the current RK.
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Context Advertising for the School of Beauty
Contextual AdvertisingI have been working with the Meri&Meri Beauty Club School since 2017.
In the first phase, I studied the products, the benefits. After the study of the market and the analysis of competitors, it identified the most popular courses.
In the second stage, a selection of key phrases was made, the collection of minus words, the preparation of ads, the setting of analytics.
… The analysis of the results showed positive results, high CTR (11%-14%).
First results: the number of requests increased from 4 requests per week to 2-4 requests every day c site meri-shop.com. The conversion to the application increased more than 5 times!
After the first period of the advertising company, the result was noticeable: the group, which was mainly a month and consisted of 1-2 students, began to get in just one week and already in the group were 3-4 students.
On the schedule the work indicators for the last 2 months (01.01.20 - 29.02.20). By the beginning of 2020, 2 managers are working on the course and more than 10 courses are open, with a permanent set of groups.
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306 USD RK optimization of the online store (ROI 700%) Yandex
Contextual AdvertisingBy removing the excess keywords that the budget went on, working on semantics, and placing the right rates, the RK came to the ROI of 700% in a six-month work.
#Yandex.Direct #Yandex.Direct #Yandex.Direct #Yandex.Direct #Yandex.Direct #Yandex.Direct #Yandex.Direct #Yandex.Direct #Yandex.Direct #Yandex.Direct #Yandex.Direct
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Доставка здорового питания Одесса
Contextual AdvertisingГео: Украина, Одесса
Ведение: 2 месяца
Посадочные страницы: Группа фб и Сайт
__________
… Работа с аудиториями
В ходе работы над проектом были протестированы следующие аудитории:
Фитнес-клубы и тренажёрные залы
Правильное питание
Бодибилдеры
Фитнес-паблики
Доставка еды
Широкая аудитория с сегментацией по полу
Городские паблики
Категории интересов «Спорт»
Онлайн курсы по похудению
Студенты
Различные варианты «look-a-like» (в т.ч. собранные с помощью парсера)
Кулинария
Бизнес
Мамочки, сидящие с детьми дома
___________
Всего на момент написания кейса было протестировано более 60 объявлений (из них не менее 50 уникальных). Условно изображения для промо в этом проекте можно разделить на две категории: «Люди» и «Еда». Спустя 2 месяцА ведения кампании, можно с уверенностью сказать, что промо с изображением еды, т.е. непосредственно товара, показывают лучший результат, потому что трудно спрогнозировать, когда человек захочет есть, + он не думает об этом долго - скорее всего, увидев вкусную и сочную еду на креативе он сам решит, хочет он есть или нет, поэтому влиять на это желание можно с помощью сочных креативов.
ИТОГО
Потрачено: $ 124,83
Охват: 64 992
Клики: 1505
Лиды: 134
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781 USD Settings of Google Ads for Online Casino
Contextual AdvertisingComplete Advertising Campaign for Online Casino
The work done:
1 . Collection of semantic nucleus
… 2nd Advertising and Extensions
Three Campaign for 12 countries.
4 . Connection to remarketing
The price of the click
6 . Settings of remarketing
7 . Consultation
8 . Report at the end of the month
#Direct #Director #Director #ContextAdvertising #Advertising #Advertising #AdWords #reclama #GoogleAdwords #Casino
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513 USD Set Google Ads for the Online Casino
Contextual AdvertisingComplete Advertising Campaign for Online Casino
The work done:
1 . Collection of semantic nucleus
… 2nd Advertising and Extensions
Three Campaign for 12 countries.
4 . Connection to remarketing
The price of the click
6 . Settings of remarketing
7 . Consultation
8 . Report at the end of the month
#Direct #direct #contextadvertising #advertising #advertising #advertising #advertising #advertising #advertising #advertising #advertising #advertising #advertising #advertising #advertising #advertising #advertising #advertising #advertising #advertising