Connecting Google Analytics and tracking conversions on the Khoroshop platform

Hello! We are looking for specialists to work on the website. A bit about the project: The site runs on WordPress + WPML (two language versions, ~4800 addresses). The positions are great (median core ranking 2-3), but there is a problem: low click-through rate, narrow reach, and lack of convenient commercial functionality to convert this traffic. Main point: The audit and strategy are ALREADY READY. We have a step-by-step plan, ready specifications for most tasks, and a registry of all pages. We do not need another audit — we need quality implementation. Of course, we are open to your ideas and adjustments during the implementation. Work format: 7 independent blocks You can take one block, several, or all at once. We will coordinate the work of different contractors ourselves. Block 1A: Technical SEO and infrastructure (WordPress) What to do: support the testing environment, set up ~200 redirects, eliminate duplicates between languages (WPML), and fix 404 errors. This also includes setting up Schema.org microdata, optimizing images (WebP), fixing the INP issue on mobile devices (Core Web Vitals metrics dropped), and adapting templates. Requirements: PHP, custom WP themes (without builders), practical experience with WPML, and a deep understanding of technical SEO and Core Web Vitals (INP). Block 1B: Interactive components (Front-end) What to do: create 2 custom elements: 1) a variant switcher on the services page (changing price/composition via CSS, session memory) and 2) Geography Hub (search, interactive map, list of links). Critical requirement: the content of the geo-hub must be delivered as clean HTML () without JS loading for SEO. No use of builders. Block 2: SEO support (Cross-cutting for the entire project) What to do: regular crawls, server log analysis, semantic collection for ~30 new pages, specifications for copywriters, title/description, interlinking scheme. Work with Google Business Profile (Local SEO is a priority), competitor monitoring, and position tracking. Requirements: focus on technical SEO (not just link buying), experience with multilingual sites (1000+ pages), and ability to work with crawlers and server logs. Block 3: Web analytics (GA4, GTM) What to do (2 stages): audit current GA4, set up events for existing and new elements (forms, clicks, switches, calculator), connect call tracking. Requirements: confident practice with GA4 and GTM. Block 4: Content (Copywriting) What to do: write Ukrainian texts for ~30 new pages and update/merge existing ones. Requirements: technically literate language without "water," clichés, and SEO spamming. It is important to be able to structure tables and factual data. (We will handle the translation into Russian ourselves). Block 5: UI/UX Design What to do: layouts for mobile menus, tables, service pages, regional pages, and geo-hub (Figma). Requirements: Mobile-first (2/3 of traffic is mobile). Understanding WordPress limitations so that layouts can be realistically implemented. Block 6: Web tool with geolocation (Optional / Separate service) What to do: a calculation service based on geodata. A map with results by address, two-level access (basic/extended via SMS), protection against parsing, request limits. Requirements: architecture in the form of a separate API (not a WP plugin!), stack of your choice (Laravel, Python, Node). Work with Leaflet / Mapbox. How we would like to work Duration: 4-5 months, phased payment for results (fixed or hourly). Communication: a short sync for 30 minutes weekly. We manage tasks in our task manager or yours (by agreement). Guarantee: 30 days after the block is delivered for bug fixes without additional payment. From us: all accesses (FTP, GA4, GSC), factual data (prices, cases), photos/videos, and a testing environment. How to respond to the project Please, in your response, write: 1. Which specific blocks you are ready to take. 2. Estimated cost and timelines (broken down by stages) for each block. 3. Who will work (you alone or a team). 4. 2-3 relevant cases of similar scale with links. 5. Your questions after reading. (For an accurate estimate, we will provide access to the audit and plan after the preliminary selection). What not to propose: Redesigning the site from scratch, subscription SEO without specific tasks, changing CMS, repeated audits, or guarantees of traffic within specific timelines. If you have carefully reviewed the description — we look forward to your responses!

Create a single universal marketing report template in Looker Studio. The main requirement is scalability. The structure and data sources must be set up so that agency employees can copy the report, change the data sources to the accounts of a new client, and all charts and tables will recalculate automatically without additional editing of elements.2. Data Sources (Connectors) The report should only use standard (free from Google) connectors or clearly defined third-party solutions: Google Analytics 4 (GA4): with mandatory pulling of e-commerce events (revenue, transactions, conversion rate, purchased products). Google Search Console (GSC): site data (Impressions, Clicks, CTR, Average Position) at the domain and URL level. Google Business Profile (formerly GMB): integration via free connector or export to Google Sheets (if local metrics are needed: calls, directions, views). Clarify with the executor the optimal option.3. Report Structure (Estimated Pages/Blocks) Page 1: Executive Dashboard (KPI Executive Summary) Total traffic, total e-commerce revenue, number of transactions, comparison with the previous period (YoY / MoM). Page 2: SEO Performance (Search Console + GA4) Dynamics of clicks and impressions. Table of TOP queries and TOP landing pages with average position, CTR. Sessions and conversions strictly from the Organic Search channel. Page 3: E-commerce Analytics (GA4) (manually because most projects are service businesses) Purchase funnel (product views -> add to cart -> purchase). Table of category and individual product performance (revenue, quantity). Analysis of traffic sources (Source / Medium) that generate revenue. Page 4: Local SEO (Google Business Profile) Dynamics of interactions (clicks to the site, calls, directions).4. Technical Requirements for Template Creation All data sources must be Embedded or clearly structured as Reusable, so that when copying, Looker Studio suggests replacing them with new ones. Single corporate style of the agency (colors, fonts, logo are set through the report theme, so they can be changed with one click for the entire document). Availability of filters on each page: date selection (Date Range Selector), filter by categories/devices. If something similar has already been done - please indicate in the bid,

**Need comprehensive development and promotion of a "turnkey" website** I am looking for an experienced specialist or team for the complete creation and promotion of a website. Tasks to be completed: * Development of the website from scratch (design, structure, responsive layout). * Connection and configuration of CMS. * Optimization of loading speed. * Full internal SEO optimization (meta tags, structure, interlinking, content optimization, sitemap, robots.txt, etc.). * Full external SEO optimization (link strategy, quality backlinks, promotion). * Setting up Google Analytics, Google Search Console, and other necessary services. * Preparing the website to receive the maximum number of organic orders from search engines. * Consultation on further development and support. From the performer, I expect: * Experience in creating and SEO promoting websites. * Examples of completed work. * Realistic deadlines for completion. * Cost of work broken down by stages. I am considering a long-term collaboration with a responsible performer.

We are looking for an SEO specialist for the monthly promotion of a new online store. Main tasks: improving rankings and organic traffic, optimizing categories and pages, internal linking, technical fixes, working with content and links. The basic semantics, site structure, and SEO audit have already been done. We need not repeated analytics, but regular practical work every month. The budget is limited: $100–150 per month. In your response, please specify which specific tasks you can perform within this budget, what volume you will take on, and provide examples of results from online stores.

Website: ejalina.de CMS: WordPress The main language of the site is German. Currently, the English version operates through automatic translation. It is necessary to create a fully functional multilingual site with separate language versions: — English — French — Italian — Spanish Automatic translation when switching languages is not needed. For each language, a separate language version of the site must be created with separate URLs, for example: ejalina.de/en/ ejalina.de/fr/ ejalina.de/it/ ejalina.de/es/ When switching languages, the user should be redirected to the corresponding language version of the page. The main goal is SEO: the pages of each language must be indexed separately and promoted on Google. Required: — set up a multilingual structure in WordPress; — set up a language switcher; — correctly configure hreflang; — set up indexing and XML Sitemap for all language versions; — check canonical and other necessary technical SEO settings; — add SEO Title and Meta Description for each language version. The theme of the site is wholesale sales of wedding dresses (B2B) to wedding salons and boutiques across Europe. A specialist with experience in WordPress, multilingual sites, and international SEO is needed.