Contextual Advertising
982-
80 USD RK under the Webinar of Dentists in RSI
Contextual AdvertisingAfter the audit of the RK (previous work in the portfolio). They made the RK under the webinar of the dentists in the RSI to maximum coverage. Keywords were collected on the target and around the target semantics. Minus words decided not to use to the maximum. They were divided into 3 groups of ads to determine which offer is better for the CA. And achieved the result of the price of the leather in 255 and 454 rubles.
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56 USD Google Search: $1.97 for an application
Contextual AdvertisingProject: Typography
Region: Kazakhstan, Almaty
Advertised Groups of Services:
… 1) The Books
2) the flower
3) Listings
4) Visitors
5) Printing on circles
6) Print on T-shirts
7) Photo book
8) Offset printing
1) The logo
10) The calendar
11) Blocks
12) Brochure
13) The boxes
14) Packaging
15) Invitations to the wedding
Stages of work:
Drawing into the niche
b) Collected a semantic core
Extended the semantic
D) Worked + and - words
Divide keywords into groups of ads
e) Formed in Google Search
The Results:
There were 46 applications received, with the price of the application $1.97.
#GoogleAdwords #ContextAdvertising #Google #Adwords #Ads
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Construction of houses by Prof. browsing
Contextual AdvertisingNisa: Building ecologically clean houses
Set: 8 advertising campaigns for search, 8 advertising campaigns for RSI, connected retargeting
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223 USD Настройка рекламы в поисковой и медийной сети.
Contextual Advertisinghttps://docs.google.com/document/d/1W4rq6IPMCfLhb4Z97ib6ZnErbfE0P4gRKYA5O5C_Ebo/edit?usp=sharing
1. За 7 месяцев было потрачено 18000.
Как результат 6 конверсий, 2 с заявках на сайте и 4 с телефонных звонков.
18000/6=3000 грн
… То есть стоимость 1 клиента в данной нише с источника adwords равна 3000 грн, с учетом среднестатистического внушительного прайс листа на отделочные работа, это составляет приблизительно 1 процент от среднестатистической стоимости предоставляемых услуг, что вполне удовлетворительно.
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223 USD Настройка рекламы в поисковой и медийной сети.
Contextual Advertisinghttps://docs.google.com/document/d/1ZYwrG05abwgPEu9eEYn7-P7MaqN-p3LmZI6wILd192w/edit?usp=sharing
1. В первый месяц удалось достичь рентабельность инвестиций в рекламу;
2. Средняя цена за конверсию значительно снизилась в 2-3 раза
3. Также выросла средняя позиция с 2,9 до 1,4.
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134 USD (Ukraine) Advertising of the Internet store of the Steklobov
Contextual AdvertisingResults of the advertising campaign for the last month (without counting calls).
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RK in Google AdWords/Orig. The “Go Flowers”
Contextual AdvertisingCreate advertising campaigns in Google AdWords to promote the site that deals with the sale of original, eaten bouquets in Kiev.
1) Audit the existing search campaign.
2) Analysis and improvement of IAS and minus words.
… 3) Creating a new search RK with a different strategy and structure.
4) Segmentation of groups and ads by labels.
5) Create and set up the campaign in KMS and remarketing.
6) Connecting the analytics.
Advertising #Advertising #Advertising #Advertising #Advertising #Advertising #Advertising
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RK in Google AdWords - Auto-Style Store
Contextual AdvertisingCreate advertising campaigns in Google AdWords through the online store of vehicle equipment (security systems, electronics, multimedia).
1) Collection of detailed SEA by directions, categories of goods, brands.
2) Processing minus words, common and according to specificity.
… 3) Creating search RCs by directions, segmenting them by labels (categories of goods).
Creating dynamic advertising (search).
Create and set up campaigns in KMS and remarketing.
6) Connecting the analytics.
Advertising #Advertising #Advertising #Advertising #Advertising #Advertising #Advertising
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RK in Google AdWords - IT service "ITSG"
Contextual Advertising1) Audit existing advertising campaigns in Google AdWords on IT service, IT outsourcing, etc. in Kiev .
2) Recommendations for improvement.
3) The conclusions are made - to re-work the current campaigns and divide them into "Effective" and "Ineffective" (by CTR and Cris per click).
4) The work is done.
… 5) Search advertising campaigns with groups in two languages - Russian and Ukrainian.
6) Dividing groups by labels according to the direction of the company’s activities.
7) Creating and setting CMS (by keys) and remarketing by directions.
Advertising Advertising Advertising Advertising Advertising Advertising Advertising
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RK in Google AdWords - Clinical Company
Contextual AdvertisingCreate advertising campaigns in Google AdWords to promote clinical services in Chicago (USA) in English.
1) The collection of the semantic core and the processing of minus words.
2) Create search campaigns on the direction of activities.
… 3) Connecting the analytics.
4) Creation and setting of campaigns in KMS and remarketing on the directions of the company’s activities.
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RK in Google AdWords - Healthcare. The Center
Contextual AdvertisingCreate advertising campaigns in Google AdWords to promote the “Our Home” healing and healing center.
1) The detailed collection of the medical programs - the directions of the center.
2) Procedure of the minus words.
… 3) Create 13 search campaigns on directions and with general requests.
4) The average STR in different directions varies from 15 to 100%.
The average price per click for the campaigns is 1.6 grn.
6) The average position of the ads in the search edition is 1-2,3.
7) Connecting the analytics.
8) Creation and setting of advertising campaigns: CMS and remarketing, in which groups and ads are created in each direction.
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Serpent Certificate
Contextual Advertising