Anton Tyagnyryadno
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Offer work
Kharkiv,
Ukraine
1 day back
replies with a day
available for hire
3 Safe completed
4 years back
4 Clients
added 6 bids
age 33 years
registered for 9 years
Rating
Average rating
Skills
Promotion
Outsourcing & consulting
Portfolio
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Creating an effective lead generation system for an IT company
Lead Generation & Sales
MAIN ACHIEVEMENTS:
1) Increased conversion rate by 20% (key stage of the funnel)
2) Optimized lead generation process - training conducted for lead managers
3) Implemented effective and sales-oriented tools for efficient communication with clients
…
DESCRIPTION
- Analyzed data and identified the most effective hypotheses for increasing conversion through lead generation channels
- Presented and implemented analytics for managers
- Developed and implemented a follow-up algorithm for clients
- Analyzed the communication process with the client during and after the meeting and proposed next steps to increase conversion to the next stage
- Developed and implemented templates for high-conversion Cover Letters
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Increase sales volume by +34% for an online store
Lead Generation & Sales
MAIN ACHIEVEMENTS:
1) Increase in sales volume by +34% in 3 months of cooperation and by +84% in a year.
2) Increase in average check by 92%
3) Expansion of the sales department: from 1 to 3 managers
…
CLIENT'S ISSUES BEFORE COOPERATION:
Absence of CRM system: hot clients are not followed up on time, left in the "considering" status
Unable to process all requests in time
Lack of sales plan, decomposition for its implementation: sales management is intuitive
No in-depth regular analysis of key financial indicators of the company
No clear scheme for introducing a sales manager
Lack of systematic marketing system to attract new target leads: sales are unpredictable, dependent on external factors
Owners are overloaded with solving operational sales tasks: there is not enough time to solve strategic issues for the development and scaling of the company
RESULTS ACHIEVED BY THE CLIENT
CRM SYSTEM AND TELEPHONY:
Selected and configured CRM according to the client's request
Created a unified customer database: up-to-date information on any customer at any time
Introduced standards and instructions for CRM management: each customer is assigned the next step, all overdue tasks are monitored
ANALYTICS:
Highlighted the main financial indicators of the company: financial control is maintained, money is not lost, and their effective distribution takes place
Raised prices for goods based on market analysis and customer demand
Developed and implemented a marketing and sales dashboard. Marketing campaign optimization carried out
Established an annual sales plan. Developed decomposition and forecasting of its achievement
SALES MANAGEMENT:
Implemented regular reports of managers. Transparent analytics on the work of each manager (daily, weekly, monthly, yearly). Daily tracking of sales plan execution forecasts
Implemented scripts and communication standards with customers
Implemented systems for regular training and quality control of managers' work. As a result, the average check increased by 92% and the sales amount per lead by 43% in the first two months of cooperation
MOTIVATION:
Created an automated salary calculation system for managers tied to KPI. Managers are more motivated to achieve quality results.
HIRING:
Provided tools for searching and selecting sales managers;
Created a comprehensive training system for new managers. Successfully introduced 2 new sales managers into the position
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Increased efficiency of the sales department.
Lead Generation & Sales
Company: "Iris Art Hotel" - hotel in Kharkiv
- Describe the customer interaction scheme and instructions for filling in CRM
- Analyze dialogue and make the first version of the sales script
… Increased QVD (quality of dialogue)
Prepared and tested a training program and entry into office.
Increased motivation for employees
Increased sales towards group deals
CRM controls on the checklist within the company
Increased conversion for reset
- Increased Quad and quality of work in CRM for the booking department
TFO (Table of Functional Responsibility)
Creating and supplementing knowledge bases in CRM
Sustainable business process operation and implementation of the KPI standard plan (efficiency and utility ratio)
- Distributed the functionality of employees and made correction of the business processes "AS IS" and "TO BE" (the scheme as is - the current business process)
For account: coordination of the work of the department and the implementation of daily schedules with the analysis of the plan / fact of the work, assessment and hearing of the dialogue, as well as the repeated "rise" of the potential customers, the transfer of the technology and the CRM checklist to the responsible and launch it into work, the coordination of the work of the employees and the distribution between them of the responsibility zone on tasks, the evaluation and hearing of the dialogue and the quality of the CRM conduct
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Increased efficiency of sales department
Lead Generation & Sales
The problem of the company (the task):
Increased efficiency of the sales department.Increased efficiency in CRM
Organizing and regulating HR department work
… - Implementing new tools for sales and marketing and HRa
KPI (Quality and Efficiency Factor)
Provide transparent project management
- Set up the work of stages in the sales department
Create a system of motivation
Set up financial planning.
Create a plan to get new leaders
The Google Company Promotion
Decision on this company (accomplishments):
- Analyze the current materials and provide a fitback for each of them
Working in CRM
Organizing and regulating the HR department
KPI and new HRa, marketing and sales tools
Change the motivation system.
Set up financial planning
Implement the right sales instructions
Implement daily and weekly planning
A plan to get new leaders.
Worked by BP
For account: setting up work in CRM, adaptation of the designers of beads in the company, KP (commercial offer), presentation of the company, lead magnets, project accompaniment, implementation of a new system of motivation, improvement of the BP (business process)
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Increased efficiency of sales department
Lead Generation & Sales
Company: "TARAN" - Legal Office
The problem of the company (the task):
Increase the conversion
… Motivation for employees
Increase the QVD
Training and training employees.
Increase efficiency of working with the customer base
Decision on this company (accomplishments):
- Improved and adjusted the KPI (Usability and Efficiency Coefficient), implemented the daily schedule and daily report
Improve the quality of the manager’s work
Improve the quality of the manager’s dialogue with customers
- Increased QVD (quality of dialogue) and number of target calls
Increased conversion
Control and enhance the efficiency of working with customer base
For account: achieving expected results, detection of deviations and their elimination, control of managers' work, increased conversion
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Increased efficiency of sales department
Lead Generation & Sales
Company: "FILIN" - International Translation Service
The problem of the company (the task):
Improving the efficiency of sales:
… Scripts of Sales
The KVD
The Motivation System
The sale gate
Official instructions, etc.
Decision on this company (accomplishments):
Achieved the expected results at 5+
- Detected deviations that didn't grow and eliminated them
Increased conversion
Systematize the processes
Accounts: achievement of expected results, detection of deviations and their elimination, increased conversion, systematization of processes
Link to the website: https://philin.com.ua/
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Increased efficiency of sales department
Lead Generation & Sales
Company: "Easy 3D Print" - Creating and selling different products from different materials created using a 3D printer
The problem of the company (the task):
Improving the efficiency of sales:
… The system of entry into office.
- Injected sales scripts and sales wrap
Standardization of work in CRM
A regular assessment of the quality of dialogue by managers.
Decision on this company (accomplishments):
- In the sales department of 1 manager became +2, where one of them ROP
The company has grown more than 3.5 times.
The quality of dialogue (KVD) increased from 65 to 92%
FOR ACCOUNT: training and introduction to the position of +2 employees (one of them ROP), growth of sales 3.5 times, growth of KVD from 65 to 92%
Link to the customer’s website: https://easy3dprint.com.ua/
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Construction of sales department
Lead Generation & Sales
Company: "Ava Pools" - the sale of swimming pools
The problem of the company (the task):
Construction of the sales department with basic tools:
… - Introduction and adaptation system for manager, sales scripts, work standards in CRM, KPI, motivation system, etc.
Decision on this company (accomplishments):
In the position of sales manager.
- Automated processes in the department and discharge the owner
Implemented the sales control system.
Jointly implemented sales plan for a year
For account: introduction to the position of manager, automation of processes in the department, implementation of the control system in the department of sales, joint implementation of the sales plan for the year
Link to the customer’s website: http://avapools.com.ua/
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Recruitment of employees, their training and the construction of the system
Lead Generation & Sales
Company: "Business Youth of Kharkov" - Creating and developing your business / business
The problem of the company (the task):
In February, the company began to form a sales department in Kharkiv and it was necessary to find employees, train them, build the system.
… have done:
Scripts of Sales
Training system for managers
Quality standards of work in the department
System of control and control of OP
Decision on this company (accomplishments):
In 2 months the number of permits increased by 35%;
Conversion of closure of transactions up to 15%;
The sales went up.
Discharge the manager.
- Results grown on the background of process automation
For account: building the sales department, selection and training of managers
Link to the customer review: https://youtu.be/yyIUvXqZXj4
Link to the customer’s website: https://molodost.bz/mk_region_21_04/harkov/
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Introduction of a new employee (scriptologist)
Lead Generation & Sales
WILGUD – a network of smart car services
The problem (the task): The company’s employees were writing sales scripts on their own and at some point it stopped working. The company’s leadership decided that they needed a separate employee in the state – a scriptologist.
… Decision on this company (accomplishments):
- thanks to the work of the new specialist and his accompaniment with our team, increased conversion by 30%
The project took place on the first day of work.
For account: hiring, entry and training of a scriptologist, building a KPI system.
Link to customer review: https://www.youtube.com/watch?v=zB-LFFgYyuo&feature=emb_err_woyt
Link to the customer’s website: https://wilgood.ru/
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43 USD Development of a chain of mail sales
Copywriting
Description of the customer:
“This project is only for experienced copywriters and marketers who will be able to get into the essence of the topic and touch the “nerve” of the target audience.
You need to think about the scenario of a logical chain of 4-5 letters, whose goal is to interest the subscriber to participate in the "Category Management" seminar in Astana.
Target audience: specialists in the procurement departments of medium and large CIS companies.
… Each letter should be from 1000 to 3000 signs with spaces.
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180 USD Developing a commercial offer
Lead Generation & Sales
Development of a commercial offer for the assessment company "DELTA-KONSALTING".
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200 USD Developing a commercial offer
Lead Generation & Sales
Developing a commercial offer for the Delakrua Beauty Salon.
The goal of the Cold CPA is to attract new customers through the partnership between companies (b2b).
The development of the KP includes: idea, utp, 2 options, design, wrap.
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Development and implementation of sales scripts
Lead Generation & Sales
Artmoto company - Sales of motorcycles, squad cycles, scooters, electric transports, snowboards, water equipment, clothes, equipment, clothes and accessories and has its own motor service.
The problem of the company (the task):
Large losses, seasonality and insatisfaction of staff - the business broke down, the owner wanted to close.
…
Decision on this company (accomplishments):
increased marginal income +200%;
If before the start of the project the owner planned to close due to the seasonality, loss and sabotage of the staff, then now it is a profitable business that has brought profits in 23 of the last 24 months (fullly autonomous from the owner).
For account: changes in the pay system, redistribution of duties, implementation of script and work with managers
Link to the customer’s website: https://motoart.kharkov.ua/
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Creation and implementation of sales script
Lead Generation & Sales
July - 2017
Development of strategic marketing, drawing up and implementing sales scripts, implementing quality control and efficiency of sales managers’ dialogue.
… The result: the quality of the dialogue has improved, the sales volume has increased, the number of calls has increased.
HTTPS://nails5.com.ua
Reviews and compliments on completed projects 4
24 February 2021
203 USD
Аудит и Оптимизация отдела продаж
Quality
Professionalism
Price
Availability
Terms
Антон мастер своего дела. В процессе аудита было с ним приятно работать. Был проведен аудит и выявлены основные показатели и гипотезы над которыми следует сфокусироваться и над которыми мы сейчас работаем и прожолжаем сотрудничество.
Andrew N.
| Personal | Response feedback
8 June 2020
52 USD
СРМ"Битрикс24" Маркетинг
Quality
Professionalism
Price
Availability
Terms
Выполнением доволен. Будем продолжать, надеемся на большие результаты от сотрудничества, в перспективе! Рекомендую исполнителя.
Vadim R.
| Personal | Response feedback
13 May 2020
24 USD
Implementation of AmoCRM
Quality
Professionalism
Price
Availability
Terms
All in accordance with agreed deadlines. I recommend cooperation.
18 February 2018
43 USD
Preparing a mail chain for email marketing
Quality
Professionalism
Price
Availability
Terms
Anton had done the task well. I made amendments taking into account my comments. I will contact more.
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